Alibaba Set Up "Chopper Hand" Second-Hand Goods In The End Who Is Paying The Bill?

Who is paying for the "double 12" behind the figures of < p > < strong > crazy? < /strong > < /p >

< p > < strong > 600 pieces of goods 2 minutes to grab light < /strong > < /p >.

< p > < strong > "kill the guest" one morning to receive 100 single < /strong > /p >

< p > "it's really a spike. There's no rhythm in the blink of an eye..."

In an office building near China World Trade Center, Xiao Gu was somewhat depressed at the computer screen.

Pick a small leather bag in the "double 12" hit 90 percent off, in order to be able to start at 11 o'clock in the event of the success of the spike, she deliberately from 10:55 in the morning to refresh the web page, resulting in 11 minutes just after two minutes, 600 bags immediately sold out.

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< p > - "I'm still losing the verification code. The web page shows that the baby has gone off the shelf.

Whose hand is so fast? "

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< p > at the same time, in an apartment near Wei Gong Village, Li Wei (his pseudonym) was flying around the keyboard with his fingers flying, staring intently at the computer.

There are 10 dialogs on the screen at the same time, from time to time in a dialog box, one or two sentences are quickly pferred to the next interface.

As a professional "spike killer", almost every hour of yesterday morning, he would enter such a "prepare for war" state.

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< p > "pro," a href= "http://sjfzxm.com/news/index_x.asp" > rush to buy < /a > success, you can pay.

Sending this sentence to the other side, Li Wei Song took a breath.

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< p > this year just 30 years old, Li Wei worked hard in online shop, but the time was not short.

In 2009, he first opened a women's clothing store on the "a href=" http://sjfzxm.com/news/index_x.asp "Taobao" /a. However, because of the fierce competition, the shop business remained very mild.

Over the past two years, compared to the online shop, "spike customer" has become his main business.

Not only that, he also found 4 friends together to form a "spike team", opened a special shop on Taobao to capture and take the beat.

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< p > "it's almost 100 times a day today."

Li Wei said, "double 11", "double 12" the busiest time, the team can receive thousands of single day.

Specifically, buyers will first send specific product information and their Taobao accounts and passwords, and they will rush for orders in the background.

On average, they will receive 5% of the commodity price as a service charge after the success. They will also raise their prices if they encounter a very small number of goods.

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< p > apart from the purchase of buyers, some familiar Taobao shops are also Li Wei's customers.

"Some brand stores only have a relatively low discount during the promotion period of < a href=" http://sjfzxm.com/news/index_x.asp > Tmall < /a >. We help Taobao store buy hundreds of pieces at a low price, and they can do the buying business by changing hands. "

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"P > 360" company technical personnel, "a href=" http://sjfzxm.com/news/index_x.asp "> second kill guest" /a > "of the second kill software is through programming simulated manual operation of the single process shop, beforehand set a second kill time, click frequency, single information, naturally faster than the ordinary consumer manual operation.

"Consumers need to be alert to the risk that there may be personal information disclosure in it, and users can set up an account to operate on it."

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< p > < strong > "double 11" impulse consumption into business opportunities < /strong > < /p >

< p > < strong > "chopped hands" flock to < a href= "http://sjfzxm.com/news/index_x.asp" > second-hand goods shop < /a > /strong > /p >

< p > "I am not careful. I bought two pairs of shoes with different colors but the same styles." at the weekend, they relaxed their own "double 11" victories, and some of them were helpless.

On the day of "double 11", she stayed in front of the computer for a full night and ordered 12 orders.

With the arrival of the package, Ms Feng was somewhat unhappy.

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< p > the corner of the room is stacked with a half meter high box, two of which are not even taken apart. "At that time, the brain therapy bought the foot therapy apparatus. At that time, the price was cheap, and it was once used after it arrived." how to handle the hot potato has become a difficult problem that has been wrapped around her mind.

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< p > this demand has not been missed by smart businessmen.

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< p > "double 11" to prevent wife buying, "double 12" to prevent wife selling.

This year, Taobao has opened a special second-hand market on the "double 12" home page, providing the opportunity for "chopped hands" (online shopping addicts).

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< p > in the US version < a href= "http://sjfzxm.com/news/index_x.asp" > Apple 5C < /a >, it took only a week.

The original price of 4500 yuan, now pferred to 3300 yuan "text, accompanied by one or two photos of mobile phones, less than 5 minutes, the public Ms. Lee just put in the market, the popular mobile phones were bought.

Clicking on her username "September 7001024" seller account can sell more than one apple phone.

Black dress, baby suit suit...

As a senior online shopper, she listed dozens of second-hand goods at once.

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< p > Taobao responsible person said, in order to ensure the "double 12" second-hand market paction security, all Taobao second-hand sellers need to verify the membership information and bank account information through Alipay.

At the same time, the payment is made by Alipay. When the buyer confirms the payment after checking the goods, the account will enter the seller's account.

In addition, if a buyer finds suspicious merchandise, he can click "report" immediately on the purchase page of the product, and be investigated by Taobao's Security Commissioner.

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< p > data released by Taobao yesterday showed that more than 400 thousand items were uploaded on the day of "a href=" http://sjfzxm.com/news/index_x.asp "online shopping group < /a >.

Among them, 66.9% of the participants were women, 2 times as many as men, while women's wear, women's shoes, men's wear, 3C digital and < a href= "http://sjfzxm.com/news/index_x.asp" > children's wear < /a > are easy to resell.

And in < a href= "http://sjfzxm.com/news/index_x.asp" > women's wear < /a >, the dress won the most easily abandoned items.

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< p > < strong > reporter's notes < /strong > < /p >.

< p > < strong > frequent establishment section < /strong > < /p >.

< p > < strong > is intended to cultivate consumption habits < /strong > < /p >

< p > "6. 18", "8 15", "double 11", "double 12"...

Under the frequent efforts of e-commerce providers, many netizens began shouting "tired not buying".

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< p > "why is Taobao's big promotion not at the beginning of the year or at the end of the year?" facing the "double 12" following the footsteps of "double 11", the doubt of Dou Dou, representing the voice of many consumers.

It seems to us that sales promotion at a distance can make shoppers "slow down".

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< p > is the smart business executive always wrong with consumers? In fact, it is not.

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< p > this year, "double 11", each entity store shouted "willing to be fitting room" slogan, and actively caters to the electricity supplier format.

And to "double 12", the physical store is quite quiet.

Cheerful foreign songs, prominent tree lighting.

For all the offline stores, December is entering the year-end sprint and the best choice for many shopping malls.

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Compared with the < a href= "http://sjfzxm.com/news/index_x.asp" > double 11 < /a >, almost every hour was broadcast every time, compared with yesterday, Taobao and Tmall did not mention the sales volume of that day. < p >

In the short term, attracting consumers to spend on promotional days with preferential prices can indeed bring visible benefits to sellers and e-commerce platforms.

But more importantly, beyond visible sales, consumers can even think of online shopping, even if they sell online, and gradually make consumers form the habit of shopping online, which is one of the core purposes of frequent business creation.

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