2013 Fashion World Shuffle: Xiao Ma Ends LV Design Director

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< p > > a href= "http://sjfzxm.com/news/index_x.asp" > Marc Jacobs < /a > released the last Louis Vuitton series, ending his 16 years of LV design director.

If Marc Jacobs is in the 16 year of a href= "http://sjfzxm.com/news/index_x.asp" > LV < /a > represents the era of luxury leap forward and logo flooding, then we may enter into a new era, which is bound to be a new capital dogfight.

What is the most valuable resource in this campaign? It is not logo, but talent.

Now let's take a look at the details of the world's clothing and shoe net.

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< p > < strong > cleaning up the news of the latest year is simply a big reshuffle in the fashion world: < /strong > /p >

< p > 1, LVMH group's brand Lou is Vu it ton art director a a href= "http://sjfzxm.com/news/index_x.asp" > Ma "http://sjfzxm.com/news/index_x.asp".

< p > 2, LVMH's dead rival < a href= "http://sjfzxm.com/news/index_x.asp" > Kering group < /a > brand Balenciaga, the former designer Nicolas Ghesqui Ghesqui re has taken the position of 7 million euro lawsuit with the former owner to replace her.

< p > 3, young Chinese designer < a href= "http://sjfzxm.com/news/index_x.asp" > Alexander Wang < /a > replace Nicolas Ghesqui re re for Balenciaga;

< p > 4, LVMH announced the appointment of Darren Spaziani as the design director of the New York brand Schouler Proenza, who served Louis Vuitton and Balenciaga; < /p >

< p > 5, L V M H hired the new British designer J.W.Anderson to take over Loewe, and his predecessor went to Coach; < /p >

< p > 6, LVMH shares the new brand J.W.Anderson and brand shoes Nicholas Kirkwood in recent years; < /p >

< p > 7, Ker i ng group participated in the hot British designer brand Kane Christopher and New York Chinese new force Altuzarra; < /p >

< p > 8, < a href= "http://sjfzxm.com/news/index_x.asp" > Burberry < /a > group CEO job hopping went to Apple, young design director Christopher Bailey became CEO;

< p > 9, Ji L Sander Ra f Simons designer LVMH LVMH's brand Di o r corner, the founder of Ms. Hui returned to the brand rescue field. A few days ago, she came out of the brand third times, and the young British female designer was favored to take the baton.

< p > 10, Kering group appointed Hedi Slimane to take over YSL, former designer Stefano Pilati exits Zegna; < /p >

< p > 11, the young Chinese designer Jason Wu took the lead in Germany's old Hugo Boss; < /p >

< p > 12, Chinese designer Yin Yi Qing is expected to take charge of the French fashion Leonard; < /p >

< p > 13, Gera l d o d aConceicao, the designer of Chinese origin, is the design director of Sonia Rykiel; < /p >

< p > 14, Aef Fe group appointed the tide designer JeremyScott to replace the designer Rossella Jardini who served Moschino for 20 years; < /p >

< p > 15, Aef Fe group appointed Italy young designer Fausto Pugl ISI to take French fashion veteran EmanuelUngaro; < /p >

< p > 16, Diesel from Thierry Mugler angle NicolaFormichetti as creative director, this man's most famous title was "Lady Gaga stylist"; < /p >

< p > 17, Diesel group holding Maison Mar t inMargiela has the intention to enable the British cutting-edge designer MariosSchwab.

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< p > these items have secret connections. Old fashion houses are opening up young red men, LVMH, Kering, a href= "http://sjfzxm.com/news/index_x.asp" Diesel "/a", Aeffe these luxury groups, dig around, the popular independent designers in the bag.

Designing new blood is the secret of their future market competition.

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< p > over the past two years, the chairman of Di e s e l group of Italy, a href= "http://sjfzxm.com/news/index_x.asp" Renzo Ros Ros, has been paying close attention to the leading designers in the UK.

But in the end, LVMH held Nicholas K I rkwood in a thunderbolt, shares J.W. Anderson and appointed the latter as the creative director of Loewe.

Rosso said: "I didn't expect LVMH to act so quickly. They did nothing to prevent them from being robbed by their competitors."

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< p > > a href= "http://sjfzxm.com/news/index_x.asp" > J.W. Anderson < /a > after entering LVMH group, once told the media: "LVMH is the University of Oxford in the luxury industry."

LVMH wanted to turn him into the second Ma rcJacobs:1997, when Marc Jacobs took over LV, just a circle of people who had heard the name.

Now, he and LV are the most important names that the industry can't ignore.

CEO Pierre-Yves Roussel, LVMH's fashion department, said: "this shows an important thing. We must invest as early as possible.

Marc has learned a lot from LV, which will help him build his own brand. "

When MarcJacobs began to create a brand, it was still a small business with a market value of only 20 million, and now its total sales amount is close to 1 billion US dollars.

It is the existence of these designers of Marc Jacobs that makes LVMH worth up to 63 billion euros.

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< p > luxury group has clearly realized the potential commercial value of the new designer brand, and what kind of fresh blood needs to be injected into the old fashion house.

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