De Cotton Develops New Products To Meet Consumer Market
"P >" at present, domestic textile enterprises generally encounter unprecedented difficulties.
Faced with this situation, especially the rise in cotton prices, we can not rely solely on cotton to attract eyeballs.
In the past, the salesperson communicated with the downstream customers. Now, the R & D personnel and sales staff communicate with the downstream customers directly, and push the development achievements directly to the market, so that R & D personnel can understand and experience the market directly.
Li Huijiang, chairman of the German cotton group, told the clothing Times reporter.
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In order to lead the consumer market and fully display the capabilities and product characteristics of new cotton product development, P has held a new product launches in 2013 in Dezhou, Shandong, with the theme of "new products and new future".
More than 200 government, textile and garment industry leaders, experts and businessmen from home and abroad attended the event and visited the new product exhibition.
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< p > < strong > enterprises show polarization trend < /strong > < /p >.
At P, Yang Jizhao, vice president of China Textile Industry Federation, analyzed the international and domestic economic situation: "because of the international economic recovery is weak, domestic consumption is not going to go, the situation of textile industry is uncertain, clothing inventory is backlog, but the share of China's textile industry in the international market place has not declined, and the enterprises are showing polarization."
Zhu Xiaohong, Secretary General of China Household Textile Industry Association, said that in 2012, the growth of bedding in China was fast; in 2013 1~9, the growth rate of the industry decreased, but it was still in the growth trend.
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< p > Xu Shaohua, vice mayor of Dezhou, pointed out that the de cotton group is a key enterprise in the textile industry and Dezhou. It has made outstanding contributions to the revitalization of the textile industry and the economic and social development of Dezhou over the years.
I hope the German cotton group will take this opportunity to further optimize the product structure, upgrade the technology level and promote industrial upgrading.
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Zhang Wei, director of the fashion trend center of China Textile Information Center, made a special report on the trend of 2014 color trends. < p >
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< p > "de cotton group" adjusts the product structure rapidly, extends the product chain, develops new fiber fabrics, and promotes the added value of products.
On the basis of maintaining the advantages of pure cotton products, we should be characterized, differentiated and functionalized.
Li Huijiang said: "we attach great importance to the docking of upstream and downstream industrial chains, set up R & D centers, specializes in docking with downstream customers, and make fabrics into finished products according to the needs of customers, so that customers can intuitively see the effect of fabrics made into home textiles and clothing products, shortening the time for communication with downstream customers and market research."
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< p > < strong > innovative products with high technology content and high added value < /strong > < /p >
< p > at the launch of new products, the German cotton group has launched 28 series of 400 new products, less than a href= "http://www.91se91.com/news/index_c.asp" > fabric > /a >, most of which are very suitable for home textile products.
De cotton designs these fabrics into exquisite bedclothes, conveying visual and tactile intuitive experiences to customers.
Many customers believe that the technology content, added value and grade of the innovative fabrics of de cotton group have great market competitive advantages.
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The main raw material of < p > VILOFT fiber VILOFT fiber is extracted from wood pulp, and has the name of "plant cashmere".
It has thermal properties: the flat section of VILOFT fiber will form many air bags, which can withstand strong cold attacks; moisture regulation function: through the capillary effect formed by the fine grooves and holes on the fiber surface, the skin can breathe freely.
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Less than P, the VILOFT Tencel printing fabric has been developed by the German cotton group. It has the characteristics of cashmere like warmth, softness, moisture permeability and aeration, and enhances the gloss of fabrics. It is lighter and more comfortable as a bedding fabric in autumn and winter.
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< p > honeycomb fibers are polyester modified fibers made from PET chips with honeycomb microporous structure and made by special spinning process.
Honeycomb super hydrophilic special properties ensure dirt is not easy to adhere, so that the fabric can remain clean for a long time, and stains are easy to clean, save water and low carbon.
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Less than P, the development of viscose and honeycomb blended fabric in the German cotton group combines the softness and comfort of viscose with the moisture absorption and quick drying function of honeycombs, and combines the bright and bright colors of printed fabrics with the soft and fluffy handle of the sanding cloth, which makes the fabric light and elegant with soft touch.
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< p > colored spun yarn first dyed the fibers into colored fibers, and then blended two or more than two different colors of fibers into a yarn with unique color mixing effect.
Colored spun yarn adopts the new technology of "dyeing before spinning", shortening the production process and reducing the production cost of the rear track processing enterprises, and has high added value.
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The series of colored spun yarn developed by P cotton group include colored wool and colored viscose blended yarn dyed fabric, dyed jacquard, color woven fabric and colored modal cloth.
At the same time, we can make use of 2~5 kinds of color fibers, and mix and match all kinds of colored yarn colors according to the requirements, so as to make the fabrics unique.
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< p > Mona Lisi is an innovative textile material. It belongs to the modified new polyester fiber. It adopts hollow section structure and adds far-infrared nano materials. It has hollow heat insulation function and far-infrared thermal reflection and health care function.
It has good heat storage and thermal insulation, high degree of hollowness of the fiber section, which ensures the heat storage and heat preservation effect of hollow core; medical and health care function: nano far-infrared materials embedded on fiber surface can release far-infrared hotline, which has medical and health care functions, and good anti pilling performance and flexural resilience.
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< p > > a href= "http://www.91se91.com/news/index_c.asp" > de Mian < /a > the group adopts the Mona Lisi series and the Tencel fiber blended mode to develop the Mona Lisi series jacquard bed fabric, which is light and breathable. The handle is more fluffy, soft, and has soft and bright luster, which enhances the comfort feeling.
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< p > double egg white jacquard series double protein fiber is extracted from all kinds of waste animal and plant waste materials. Modern biochemical technology has been used to synthesize textile materials with rich collagen protein and achieve the perfect combination of animal and plant protein.
Double protein fiber has natural antibacterial properties and insect resistance, and plays a health role in curing skin.
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< p > de cotton group double protein and modal and cotton blended yarn dyed fabric has a cashmere like handle, and has excellent affinity with human skin. It has the characteristics of breathability, warmth, dry and comfortable.
Its blending with modal can improve the quality of fabrics, keep them soft and smooth, and have the effect of natural silk.
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< p > < a href= "http://www.91se91.com/news/index_c.asp" > copper ammonia fiber < /a > is a new type of regenerated cellulose fiber. It is a kind of environment-friendly regenerated cellulose fiber, which is made from natural cellulose of cottonseed and short fiber and dissolved in copper hydroxide or alkaline copper salt in concentrated ammonia solution and spinning into wet spinning.
It has four functions: breathing, refreshing, antistatic and draping.
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< p > the development of cotton and copper / ammonia blended yarn dyed high quality silk fabric series, and the dyed jacquard home textile fabric dyed with modal and copper and ammonia filament, are soft, drape, comfortable, breathable and skin friendly. It is very suitable for processing all kinds of high-grade silk like home textiles and garments.
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< p > winters heat sensitive fiber is a kind of nano multifunctional yarn made of nano scale natural temperature adjusting, super absorbent polymer, UV resistant, nano metal antibacterial particle, special heating material and so on. It is an excellent surface temperature regulating fiber.
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< p > the hot filament jacquard bed fabric developed by decotton group has very fine heat sensitive fiber and soft handle, which makes the fiber reach the softness and comfort similar to natural fiber, and can quickly export sweat, which has a high degree of dehumidification effect and keeps the skin in dry state at any time. Even in winter, the human body will not feel cold and not easy to catch cold.
This breathing fiber is an excellent material for the production of autumn and winter clothing and home textiles.
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