How Did China'S Garment Enterprises Successfully Enter The Korean Market?

China is currently the largest trading country in South Korea, and the volume of trade between the two sides will continue to grow. Korea's famous brands have entered the Chinese market successively, and the "Korean wave" has been surging in China.

In China, some people are trying to make Chinese clothing enter the Korean market, such as the Chinese city of Seoul, Korea, which has begun trial operation.

So how can China's garment enterprises seize this opportunity to enter Korea successfully?

We know the fact that more than 70% of the Korean market is from Shandong.

The famous brand clothing "TNGT" produced by LG fashion company, a famous clothing company in South Korea, was sold back to the Korean market after the production and production in China, and accounted for 80% of the total production in Shandong. The major brand garments sold by the Elantra fashion company in Korea were sold in Shandong and Jiangsu and sold back to Korea.

We are also aware of the fact that Chinese clothing without brand is usually only available in the open market, and it can hardly be found in supermarkets and big stores.

In South Korea and elsewhere, Chinese made clothing is often sold on the stalls.

It is precisely because of this situation that the Haihe chamber of Commerce in Yantai, Shandong and South Korea began to prepare for the project "Seoul China town" after last year's investigation and investigation.

"To do business in Korea" is the original intention of the project.

At present, Seoul Chinatown has the conditions of opening and running, and is attracting investment from Chinese manufacturers.

Seoul Chinatown Seoul Chinatown is located in the main commercial wholesale distribution area of Seoul, South Korea - East Gate Business District.

The project is divided into two floors and four floors on the ground. The four floors on the ground are mainly used for clothing, knitwear, bedding, shoes and socks, bags and so on.

"Through the operation of Korea Companies and shops, the real realization of the front shop (Seoul Chinatown) post factory (own factory), investors have a business platform to enter their products into the international market."

South Korea Zhonghua Department Store Co., Ltd. responsible person said.

As a result of the fact that most of the Chinese traders in South Korea were small traders in the past, there was no large scale professional market to carry out wholesale business. Seoul Chinatown is currently the only Chinatown operated by Chinese enterprises in Korea. The purpose is to sell Korean goods, well-known brand enterprises and brand products in the world to the market, and set up a window for overseas manufacturers to sell their products wholesale to Korea and even the whole overseas market. They can also take orders according to the needs of foreign markets, and produce products that are marketable.