Jingdong Starts 2014 Spring And Summer Clothing New Products
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< p > < Jingdong > thematic fashion show is divided into five parts: positive fashion, leisurely fashion, childish fashion, bold, fashionable, fashionable and fashionable. It corresponds to five categories: formal dress, leisure, children's wear, tide brand, < a target= "_blank" href= "http://www.91se91.com/" > shoes < /a > products, which perfectly fits the theme of "Shang Jingdong".
The 80 brands are hundreds of different styles and functions of < a target= "_blank" href= "http://www.91se91.com/" > clothing < /a > a target= "_blank" href= "http://www.91se91.com/" > costumes less than "shoes", shoes brought to guests on the scene a great feast for vision, and also covers almost all kinds of life occasions such as trend workers' work, leisure, family, social life and so on.
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< p > Liu Hong, general manager of Jingdong open platform garment business department, has interpreted the future strategy of Jingdong clothing. In 2014, the Jingdong open platform apparel division re adjusted the fashion strategic layout, and reached an all-around cooperation with the international and domestic high-end brands with excellent quality. While helping traditional brand sellers in the power of the electric business, it will provide different high-end clothes for the middle and high-end consumers.
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P, vice president of Jingdong group and general manager of the open platform business department, Ying Chun Chun, is also the leader of the whole Jingdong fashion platform. She said: "Jingdong currently covers all aspects of food, clothing, housing and travel, and is becoming more and more inseparable from people's lives. In this sense, Jingdong is not just selling goods, but providing a fashion lifestyle for people to help people achieve quality life through careful selection.
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< p > activity site, technology driven a href= "http://sjfzxm.com/news/index_f.asp" > Jingdong < /a > also shows the new function of mobile terminal: Jingdong virtual fitting room.
Consumers do not need to see the real thing, they only need to move their fingers, they can quickly, vividly and interestingly see their stereoscopic collocation effect with fashion clothes, try out and try them on, then make purchase decisions, let people take the lead to experience the best experience of online shopping in the future.
Moreover, the Jingdong mobile client also enhanced the display function of the shop. Consumers can enter the sellers' stores in many places such as "commodity page", "brand Street", "search box" and "my concern", etc., while effectively enhancing the user experience, it also helps sellers seize the mobile entrance and directly drive sales.
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< p > analysts say that Jingdong has joined the fashion brand to hold the a href= "http://sjfzxm.com/news/index_f.asp" fashion /a show. It is another major move after Jingdong's online "Youth" channel and the flash sale channel "red". It has successfully made the lifestyle platform for Jingdong pformation, and will continue to win the favor of female users and high-end users.
Relying on the strong supply chain advantages and adhering to the boutique concept of "fashion life and rational consumption", the open platform of Jingdong is developing into distinct positioning and advantages, and will increasingly penetrate into people's lives.
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