The Year Of The Horse, The Big Brands Are Competing For The Wind And The Wind.

< p > not only in Chinese tourists, but also in "a href=" http://sjfzxm.com/news/index_s.asp "," buying house group "," London ", London, in New York, Paris, Hongkong, and even Vancouver and Melbourne, Chinese tourists have maintained a high level of luxury goods and property. Those Chinese upstarts who only started to spend money on Bond Street or Champs Elysees were soon buying property in London, Paris or New York. At the moment, some of the pioneers even started to make a French restaurant in Bordeaux. < /p >
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< p > the major brands contend for the a > the red envelope < /a > Hugo Boss, Furla, C line, a a "Gucci" and "Gao" and so on.
< p > although the Spring Festival is a time for family reunion, more and more middle class in China have begun to choose to use long holidays to travel around the world. < /p >
According to the data released by China National Tourism Administration (P), more than 4 million outbound tourism in mainland China during the Spring Festival of 2013. In the Spring Festival of 2014, this figure is estimated to be 4 million 754 thousand people. This is the first year of China, < a > outbound travel < /a > the number of people exceeds domestic travel. < /p >
< p > luxury goods abroad are at least 30% cheaper than those in China. These tourists always feel that they have to buy something to be perfect. The New West End Company statistics, representing Oxford street, Bond Street and Regent Street, found that Chinese tourists spend the most on nationality. On average, they can spend 1688 on each of these commercial streets, which is three times that of other countries. < /p >
< p > this craze for luxury goods, the average 1/3 cost of traveling, the habit of shopping for Chinese people is "new Japanese" in the eyes of Europeans. France's "Figaro" jokes the waitress of the Paris coffee shop, suggesting that if they do not learn English well, they will still be able to learn Chinese, because "the shopping basket of Chinese tourists is far from full". < /p >
< p > < strong > catch the wind in China Fashion year < /strong > < /p >
< p > in London, the sales promotion started on the next day of Christmas, and the winter discount of a > Paris merchants < /a > began in January 7th. During the shopping season, New York is in midsummer, and Chinese year is also in a blue sky. But the consensus among businessmen is that if you want to communicate with Chinese customers, you must not miss the good time of the year of China. Those who are most willing to work hard are, of course, the luxury and the top department stores. They are also one of the beneficiaries of China's new class. < /p >
In the year of P, at least 20 high-end luxury brands launched limited edition products for China. You can think of some big brands, almost all in the Spring Festival action: Gucci (Gucci) launched the new spring series bag; French brand < a > Longchamp < /a > "horse Pentium" leather bag. In the high-end table brand, the count's watch (Piaget) has the horse year theme enamel colored wrist watch, and Vacheron Constantin (Vacheron Constantin) has designed a luxurious watch directly for the twelve zodiac signs. < /p >
< p > foreign brand China has become "a href=" http://sjfzxm.com/news/index_s.asp "fashion > /a", the big brands are competing for the red envelopes, Hugo Boss, Furla, C line, Gucci and Lancel and so on. Similarly, the luxurious design of the "tyrant" red envelope has appeared on many stars' micro-blog, and it has been spent a lot of money to make a big advertisement. < /p >
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< strong > one of the most famous fashion designers in the world is the Karl Lagerfeld annual greeting card < /strong > /center >
< p > in London, more than 70 luxury stores in the 42 streets of the central district have arranged the theme of < a > China's < /a >. The introduction of "a href=" http://sjfzxm.com/news/index_s.asp "brand" of the UnionPay card machine has increased rapidly, and some have temporarily employed Chinese speaking staff to serve Chinese customers. Over the past 300 years, Fortnum&Mason, a well-known British department store, trained Chinese customs and held spring festival activities for the first time. < /p >
< p > more and more American businesses are also starting to write articles in China. Half of the luxury brands in Fifth Avenue in New York have handled red windows in shop windows and shops; 1/3 businesses have special promotions and small gifts during the Spring Festival, such as Chinese annual red envelopes and chocolate gold coins. < /p >
< p > Chinese elements are not rare. A few years ago, when Chinese rich people started shopping abroad, some of the top brands of jewelry and famous watches began to introduce Chinese elements. But the initial design was mostly a popular word: the Dragon Dance Phoenix, the panda eating bamboo products, or the lion dance dragon. But now, these brands or shopping malls hope to connect with Chinese customers at a deeper cultural level. < /p >
< p > < strong > < a > href= > http://sjfzxm.com/news/index_s.asp > > Chinese new high > /a > make big eyed < /strong > /p >
< p > the importance of the Chinese people to the Chinese year is more of a gesture and a preheating of winning Chinese customers. A high-end Spanish department store in Spain has begun to give Chinese fashion designers an opportunity to display their works through the chance of China. London harrow even tried to introduce Chinese designer brands directly. < /p >
< p > overseas businessmen have to work hard for Chinese customers in a Chinese year, looking at the long line rather than the present. {page_break} < /p >
< p > Singapore fortune -X Research Corporation (Wealth-X) predicts that 535 Chinese will have more than 3 billion yuan of wealth this year, an increase of 6% over last year. Meanwhile, Bain&Co estimates that the number of Chinese net worth over ten million yuan is also increasing. From now until 2015, tens of millions of wealthy people will grow from one million to one million. < /p >
Unlike P and the rich in Europe and the United States, the fortunes of generations of generations have been different. In the view of fortune -X research, China's new rich are becoming younger, and they have just tasted the sweetness of wealth. So, in some consulting firms, it seems that they are more enthusiastic about buying luxury goods, real estate and investment products. < /p >
< p > wealth -X research company expects that Chinese millionaires will spend 18% more on overseas luxury goods this year, which will be mainly concentrated in Europe and the United States. Intriguing is that the concept of "luxury" is more than just Jewelry: China's private aircraft market will expand by 30% this year, and tens of millions of senior private yacht companies are also eager to try. < /p >
< p > according to the statistics of CBRE consulting company, buyers from mainland China and Hongkong account for 3 of all customers in the UK luxury market, followed by Russians, Arabs and Japanese. In contrast, luxury goods from the UK account for only 15%. On the other hand, Americans spend 753 pounds on average when traveling, but Chinese people spend as much as 1310. In 2012, 179 thousand Chinese tourists spent 300 million pounds in Britain. The seasonal consumption of Spring Festival holiday is becoming more and more mature. < /p >
< p > not only are Chinese tourists and the London group coming to London, but also in New York, Paris, Hongkong, and even Vancouver and Melbourne, Chinese tourists are enjoying a high level of luxury goods and property. Those Chinese upstarts who only started to spend money on Bond Street or Champs Elysees were soon buying property in London, Paris or New York. At the moment, some of the pioneers even started to make a French restaurant in Bordeaux. < /p >