Gieves & Hawkes Held The "G&H1771/2014" Exhibition And The 2014 Autumn Winter Series In Beijing

< p > "Royal" a href= "http://www.91se91.com/news/index_c.asp" started in 1771. The gentleman brand "/a" Gieves Hawkes is hosting the "G&H1771/2014" exhibition and the 2014 autumn and winter series exhibition at the C5 Gallery in Sanlitun, Beijing. It will display the classics and modern British gentlemen in second Century.

For this reason, the brand ambassador Alex Alex Hua Tian also came to support in person. This is also the first time that Alex Alex Hua Tian returned to China after the 2008 Olympic Games. He is very excited about this.

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On the day of P activity, the C5 gallery was built into the world of Gieves & Hawkes, and guests entered. First of all, the classic charm of the brand over two hundred and forty years was felt: a huge historical wall and an exhibition of antique military uniform, showing the close relationship between the brand and the British royal family and the long history of the brand.

The next few showrooms show the latest 2014 autumn and winter series released by Gieves & Hawkes creative director Jason Basmajian in London men's wear week.

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< p > Gieves &Hawkes has a long history of over 240 years, and this is actually the story of two excellent clothing companies: Gieves, a British Army's naval uniform and equipment supplier, and Hawkes, a British army army helmet supplier.

The two companies merged in 1974 to become the famous men's senior clothing brand Gieves & Hawkes, which has become the foundation of the British royal family.

The brand has served more than ten generations for the British Royal aristocracy. Currently, it has three Royal emblem emblem and emblem issued by the Queen's majesty, the Duke of Edinburgh and Prince Charles.

There are numerous celebrities who have patronized Gieves & Hawkes. There are many distinguished guests in the list of guests.

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< p > 2014 the core idea of the autumn and winter boutique series is to deduce outstanding gentlemanly temperament and urban plot, exquisite cutting technology combined with high-quality fabrics, and perfect the contemporary military uniform selection style.

This series is the second series of brand design of Gieves &Hawkes creative director, a href= "http://www.91se91.com/news/index_c.asp" > Jason Basmajian < /a >, which has aroused great repercussions once published, and the media and critics have all given high comments.

The brand will bring the latest design to China from the just concluded London men's wear week, its first appearance in Asia, showing the brand's attention to this event and the Chinese market.

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P, the 24 year old Chinese Olympic Cavalier Alex Hua Tian, represented People's Republic of China in the top three international equestrian events, becoming the first player to represent China in the three equestrian events of the Olympic Games, and also the youngest contestant in the three equestrian history of the Olympic Games.

When he was appointed ambassador to the brand, he said, "my father explained to me that the cultural heritage and quality of Gieves & Hawkes have always been unique.

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< p > when dressed in their costumes, you are not only following the footsteps of great men, but also maintaining the British low key and elegant tradition.

The brand creative director, Jason Basmajian, commented: "Alex Hua Tian's charm and upbringing are perfectly compatible with the values of Gieves & Hawkes. We are very proud of such a cultivated and elegant young man who is wearing Gieves & Hawkes."

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< p > at the same time, by this exhibition, < a href= "http://www.91se91.com/news/index_c.asp" > Gieves & Hawkes < /a > will be interpreted with the golden wool logo (Woolmark Gold).

The Golden Fleece logo is specially designed for mainland China, while Gieves & Hawkes is the first international brand selected to be eligible.

Golden wool logo fabric is made from extremely soft Australian super fine Merino wool, made in top European Workshop. Its natural drape, elasticity and breathability make it a top quality fabric recognized by top designers and customers.

Cooperation with the golden wool logo highlights the ultimate pursuit of Gieves & Hawkes in fabric selection.

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