How To Speed Up Sales By 30%

enterprise Market sales If there are difficulties, business performance is not ideal, and why we need to solve the problem, why should we be so complicated and let it go?

Of course, I am not saying that there will be no effect in solving other problems. It is certainly not just a reason that a company has a sale problem, but if we want to solve the problem, we should find the most direct, simple and effective solution. To solve the marketing problem is not to increase sales, nor to solve sales promotion problems. But before solving these problems, please do not forget that the problem of human beings should be solved first.

Case A: an enterprise has a problem with sales and its performance has been unsatisfactory. The boss has always considered it a human problem, but has never been able to find a solution. After consulting me, I gave the prescription directly: adjustment. Sales policy Don't be afraid that employees will get high commission and high wages. As long as they take more, enterprises will surely earn more, perform better and have lower average human resources cost. After the boss accepted the proposal, I worked with the salesperson to investigate the market, basically found out the basic situation, and accordingly drew up a new salary system that employees could see and worked hard, and the sales performance immediately changed greatly, and the total cost of human power was also reduced by two percentage points.

Among them, an old employee, the original performance of the month is basically twenty thousand flat or higher. After understanding, this is not his personal ability or market problems, but the salary system is limited. He does not get much income from doing more, so he also does not want to be so tired, each can only complete the task, do not do countdown, do the first thing, this is his real attitude and attitude. In the month after the salary adjustment, his performance broke through 70 thousand yuan and earned nearly $10000 a month. Can you say that our employees are really inadequate?

Case B: in a state-run chemical industry, for many reasons, many of the previous commitments to the sales department have not been fulfilled, resulting in employees doing something with a sense of enterprise and conscience. In the early stage of a new investment promotion conference, we formulated a reasonable internal incentive strategy for the enterprises, and strongly persuaded the general manager to pass the board of directors. The general manager made a clear statement to everyone at the mobilization meeting. After that, the investment situation was fulfilled according to the established system and never renege. As a result, we have seen the hope, and also have the trust in the general manager and the company. In the past, such things could not have happened in their company. This also shows that as long as you can fully mobilize the enthusiasm of the staff, there will be an ideal sales situation. Most of the time, salesmen do not devote themselves to their work. One of the important reasons is that the sales policy is unreasonable, or the unreasonable policy is not fulfilled.

Experience has taught me that in a harder market, a bad sales team will be able to make a reasonable and stimulating sales policy and make full cash. Sales performance Can be improved rapidly, generally can be increased by more than 30%.

The key problem is that, first of all, business bosses must dare to let their employees earn more money. Many bosses do not want to, or they say they can't afford to make money after making money. If this mindset is not changed, the sales problems of enterprises will appear sooner or later; secondly, a reasonable sales policy should be worked out; enterprises should earn profits and employees should get paid; of course, this reasonable policy must conform to the actual situation, can not be arbitrarily changed, and can not be high enough to fail; two, there must be some money attraction to employees; three, it is necessary to explain and obtain the trust of employees.

Let all bosses know clearly that your employees are not incompetent, but depend on whether they have a desperate condition for their employees. Although the temptation of money and interests is only the most elementary, it is also one of the most loyal incentives, but it is much simpler and more direct than the beautiful way of making big cakes and building castles in the air. Of course, the incentive of sales policy can only be improved from morale, enthusiasm and temporary appearance. In order to change from a long-term perspective, we need more advanced improvement and upgrading.