The Decline In Profits Has Led To A Sharp Drop In Chongqing'S Single Garment Enterprises.

< p > < strong > export is "grab single" < /strong > < /p >.

< p > > this year, < a target= "_blank" href= "http://www.91se91.com/" > clothing < /a > exports show signs of recovery. According to statistics of China a target= "_blank" href= "target=" > textile import and Export Chamber of Commerce, China's textile and apparel exports in January 2014 amounted to 28 billion 620 million US dollars, a record high, an increase of 16% over the same period last year, and it is estimated that in 2014, the export growth of China's textile industry will reach 10%.

< /p >

< p > however, the Business Daily reporters learned that although export data were getting warmer, the export profits of garment enterprises declined.

< /p >

< p > "is expected to increase by about 10% compared with the same period last year."

Yesterday, the Chongqing women's clothing brand "sage and soft" official told the business daily reporter, the order quantity has gone up, but the export profit has not been originally high. "In the past, the profit of the foundry can reach at least 15% of the processing fee, but now it has been reduced to less than 10%."

< /p >

< p > Yuzhong Association of Yu faction "a target=" _blank "href=" http://www.91se91.com/ "> dress < /a > association president Qu Lunchuan told the business daily reporter that there were twenty or thirty enterprises in the association in the previous year, but last year they had been reduced to seven or eight, and the decline in external profits is an important reason.

< /p >

< p > yesterday, the Commercial Daily reporter contacted the Fujian Shishi Sonoma undergarment factory to make the list. Wang Yuzhen, the manager of the factory office, also confirmed to the Commercial Daily reporter that the profit of the external list is basically kept within 10%, otherwise, the price will be met once the price is raised.

< /p >

< p > < strong > encounter strong opponent < /strong > /p >

< p > and the "grab sheet" mentioned by Wang Yuzhen in Shishi's Fujian Sonoma road garment factory refers to the pfer of foreign orders to Turkey and Southeast Asian countries.

< /p >

Compared with China's Micro growth, P, another rival in garment export industry, is showing signs of improvement.

According to the latest data from the Istanbul textile and clothing association (ITKIB), in 2013, Turkey exported $17 billion 300 million worth of clothing to 203 countries and regions, up 8.3% over 2012, 16 billion 300 million dollars in clothing exports.

Last year alone, socks exports amounted to 1 billion 400 million pairs, with a total value of US $1 billion 100 million, an increase of 10.5% over the 1 billion 200 million double in 2012.

< /p >

"P" yesterday, Tang Qiang, the "celebrity celebrity" brand leader, also said that at the very beginning, he would pick up orders from Europe and the United States, but as Turkey and other countries lowered their prices, they began to pfer orders to Russia, Hongkong and other places.

< /p >

< p > Chen Guoqiang, vice president of China clothing association, told an interview with a Commercial Daily reporter that in the past two years, some international orders gradually moved to Turkey and Southeast Asia.

For instance, Adidas and Nike have gradually closed some factories in China, pferring their capacity to Vietnam, Burma and other places, and even domestic enterprises have begun to shift. For instance, since the second half of 2010, customers have pferred some of their clothing capacity to Bangladesh.

< /p >

< p > "there are three main factors."

Chen Guoqiang introduced the export of Turkey's clothing to the EU as an example, such as tax incentives, low cost of raw materials and manpower, and increasingly mature industrial chains.

If Turkey is close to Europe and its freight is low, it can enjoy preferential tax treatment and even tax exemption from EU countries. In recent years, some large enterprises have become a holding company, which can produce from the fiber production to the final product, forming a very strong and complete industrial chain, and the price of its products has strong competitiveness.

At present, the EU market has become a strong opponent of China's clothing exports.

< /p >

< p > Sun Liwu, an analyst of Zhuo Chuang's information and textile and garment industry, also said that at present, labor cost and tax preferences have become the biggest competitive advantages of these countries and China. The domestic clothing enterprises are at least 2~3 times of that of Thailand and Vietnam.

< /p >

< p > < strong > recommendation < /strong > < /p >.

< p > < strong > service enterprises should increase < /strong > /p >

< p > < strong > independent design ability < /strong > /p >

< p > Chen Guoqiang, vice president of China clothing association, said that the "low cost" advantage is gradually disappearing.

In addition, domestic enterprises are faced with problems such as widespread foundry and inadequate brand.

Take Chongqing as an example, there are currently more than 20 export garment enterprises in our city, but almost all of their export products are OEM produced by foreign brands.

< /p >

< p > "in addition to the cost of manpower, the supply chain, production time, style and so on will affect the cost and competitiveness of clothing."

Chen Guoqiang said that the more low-end products, the greater the impact of fluctuations in labor costs, so clothing enterprises need to further enhance the independent clothing brand research and development, design, production level, from OEM (foundry production) to ODM (original design manufacturer) pformation, thereby enhancing profit margins.

< /p >