Metersbonwe Wading Fashion Brand

Mr. Zhou Chengjian, general manager of Mei & Chi brand, and spokesperson Wentworth Miller, Shanghai's new international fashion brand Mei & Chi, held the first brand conference in Lujiazui green center, Shanghai. On the riverside of the Huangpu, a fashion event with a show of demeanour was presented. This marks the debut of the brand throughout the country.

Subsequently, the grand celebration of PARTY was officially launched, and a bright and sleepless night began.

Mr. Zhou Chengjian, general manager of M & C brand, and the international designer team led by designer Luc Bruno (LUCBUONO) and Yin Jianxia came to the scene to attract the audience's attention.

While the Hollywood niche, "prison break" actor Wentworth Miller (WENTWORTHMILLER) and the international model Bruno BRUNATENORIO were represented as the brand global image spokesperson. Wentworth Miller had more control over the water motorcycle across the lake, and undoubtedly became the focus of people's eyes.

Immediately after that, Wentworth Miller and Mr. Zhou Chengjian, general manager of me & CIC, jointly completed the brand launching ceremony and pushed the scene to a climax.

In addition, popular stars Chen Bolin, Zhang Yuqi and Leon Jay Williams were also invited to witness the distinctive and modern spirit of Mei and Chi with hundreds of elites.

The charm of the show and the fashion will be the same night. With the gorgeous lights adorning the charming night, the iconic buildings in the city constitute the most charming scenery at night.

Mei & CET built a huge artificial tent in the green space of the center of Shanghai Lujiazui to make the show rely on the beautiful and beautiful city background, and the projection device projected the constantly changing city scene onto the modern image.

There is a fashionable and comfortable modern atmosphere in the show.

Through the pparent ceiling, the landmark scenery in Lujiazui is clearly visible, so that the fashionable men and women here are enchanted.

In the center of the show, the moving lights projected the unique scenery of the cosmopolitan city on the Quartet scenes. Bruna Tenorio, the opening model, showed the charming T style as before.

The design concept of "fashion without borders", which is advocated by the brand, runs through the whole story. At the same time, the design demeanour of Mei & Cai also accurately interprets the fashion appeal of the current urban crowd, which means that the brand posture of Mei & Cai's brand new and good interpretation of the urban fashionable lifestyle will soon enter the public life.

MOE & Itai flagship store, located in the fashionable shopping area of Shanghai, China's fashion capital, 580 East Nanjing Road, covers an area of 3500 square meters. This is also the first retail store in the country.

On that day, Ms. Guo Fang, deputy district head of Whampoa District, and Mr. Zhou Chengjian, general manager of Mei & Chi brand, went to the scene and officiated at the opening ribbon cutting ceremony.

The Nanjing East Road flagship store has been built by the world-renowned VUDAFIERIPARTNERS design company, and TOD, S, ROGERVIVIER, JIMMYCHOO, GIVENCHY and EMILIOPUCCI have been designed for this group of international top fashion brands. They are good at combining the brand tradition with a modern aesthetic taste in the design, creating a modern and humanized space.

In view of the consumption of people in the mall and the brand of the new age, 22-35 year old social workers, the new high class and the urban middle class, the designers of Mei & Cai have perfectly interpreted their characteristics with keen perception.

To meet the fashion appeal of this community, the design team led by the French excellent designer has captured the inspiration from the modern urban scene. With the international demeanor and the grasp of the fashion elements, we have outlined a fashionable lifestyle and a dynamic lifestyle. At the same time, we have created a fashion language that emphasizes quality, highlights our style and has high performance price ratio. This will undoubtedly bring unprecedented wear experience to people.

The grand opening of flagship stores also marks the launch of a unique fashion craze nationwide.

In the brand development blueprint, Mei & Chi plans to open 100 stores of the same size in the whole country, which is sure to attract more consumers.