Textile Cluster Homogenization Competition Is Increasingly Prominent How To Break The Wall

< p > textile industrial cluster is a form of industrial organization emerging gradually along with the rapid development of national economy after the reform and opening up. Most of the clusters are dominated by county and town regional economies. Under the full function of market mechanism, enterprises are highly concentrated, and the economies of scale are obvious.

According to incomplete statistics, the cluster economy accounts for nearly 2/3 of the total textile economic volume of the whole country. The textile cluster has become an important part of China's textile industry with its vigorous economic vitality.

At the same time, a problem that can not be ignored is beginning to appear. As most textile industrial clusters are spontaneously formed, small and medium-sized enterprises get together, mainly relying on low cost and low price products to obtain market survival space. The phenomenon of homogeneous competition among enterprises is prominent, which not only brings excessive competition among cluster enterprises, but also restricts the scientific development of cluster economy and the overall pformation and upgrading of the textile industry.

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< p > first, industrial clusters in clusters are not strong enough, and there is a general lack of division of labor between leading enterprises and other enterprises.

From the perspective of economic scale, there are a large number of textile and garment enterprises in the cluster area. However, most of the enterprises have the disadvantages of "big, small, and full". They are relatively isolated from each other, lack of detailed division of labor, just gather together, and the advantage of cluster is very weak.

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< p > secondly, the construction of independent innovation ability of clusters is relatively backward, resulting in low value-added products and prominent phenomenon of product homogenization competition.

Although many clusters enhance their public services through the enhancement of public services, and through the technological pformation and increase of R & D input, the innovation ability of the textile and garment industry clusters has been improved, but the overall innovation capability of the textile and garment industry clusters needs to be improved.

In the cluster enterprises, there are not many enterprises with independent research and development ability. Most enterprises are still in the process of processing and copying processing. R & D input accounts for the low proportion of sales income and lack of R & D design professionals, which results in low product technology, low added value, lack of core competitiveness and independent intellectual property rights.

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< p > again, the construction of industrial public service platform of cluster is not perfect, which restricts the development of cluster and the pformation and upgrading of textile industry.

In the cluster, the degree of division of labor and cooperation between enterprises is not enough, and the corresponding supporting service system can not be properly derived. In addition, the local government's unclear positioning and the lagging behind in the development of the textile cluster make the cluster lack the necessary product quality certification system, clothing research and design center, education training base, product sales regional network and Trade Center, clothing and popular cultural facilities and other supporting service systems, which affect the economic development potential and industrial pformation and upgrading of the cluster.

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< p > therefore, under the situation that the homogenization competition of textile cluster is becoming increasingly prominent, it is urgent for industry enterprises and relevant government departments to take active measures to fundamentally promote textile cluster and industrial pformation and upgrading.

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The first is to promote the textile industry to form a pattern of division of labor and cooperation in the eastern, central and western regions in terms of spatial layout. < p >

The eastern coastal areas should actively rely on leading enterprises, improve the construction of public service platform in the cluster, give full play to the advantages of technological R & D design and regional brand marketing, and expand the cohesive force and radiative power of clusters.

The central and western regions, based on the comparative advantages of local resources and labor costs, actively foster carriers to undertake industrial pfer, promote the development of textile industry agglomeration, and form a cluster layout with reasonable division of labor and cooperation in the East, central and western regions as soon as possible.

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< p > secondly, we should improve the network correlation degree in clusters and improve the ability of cluster Embeddedness and risk resistance.

By integrating supply chain, strengthening specialization division and cooperation, and closely linking upstream and downstream enterprises, including cloth, accessories suppliers, manufacturers, distribution centers, wholesalers, retailers and customers, etc., it involves many links, such as spinning, weaving, printing and dyeing, batch production, brand marketing management, channel management, logistics distribution, and after-sales service management of retail terminals.

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Third, P should strengthen the interaction between local governments and clustered enterprises, accelerate the construction of industrial cluster innovation mode by taking industrial cluster public service platform as a link.

We should encourage talents to play the advantages of leading enterprises and innovative R & D design advantages, actively promote and publicize the experience of modern enterprise marketing management, and integrate and enhance the utilization efficiency of various resource elements in the cluster.

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