Big Name Star For Ten Thousand Shoes Business City

Less than p ago, it was positioned in the world's leading a target= "_blank" href= "http://www.91se91.com/" > shoes < /a > retail mall. The 10000 shoe mall has been operating on a low profile trial run, and its own more than 100 brands debut.

Ten thousand shoe mall updates its traditional footwear industry with its own brand cluster, reverse O2O and other new concepts.

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< p > reporter learned that the 10000 shoe mall launched in February 2014 is the newest member of Hengxin venture capital in Fujian. It is the first attempt of Hengxin venture to start the layout of footwear O2O. Hengxin venture is the chief footwear and investment operator in China.

Linghu Chong, the founder of Hengxin venture capital, is known as the "Linghu Chong" in business. After his departure from the presidents of the Hong Kong listed companies, he became a CEO again.

Mr. Yao Yu said: "shoes are the rigid demand of people's daily life. China's footwear industry has a huge market of 800 billion, and I will use two years to build 10000 shoe mall as the most successful O2O mode in the footwear industry, and will seize 10% of the market share of the footwear industry."

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< p > reporter can log on the website of ten thousand shoe mall. The main shoe of ten thousand shoe mall is not seen by sneakers.

The products are mainly divided into men's shoes, women's shoes and children's shoes.

The product series is mainly classified by styles. Men's shoes are divided into six categories: fashion, classic, comfort, leisure, classics and business. Women's shoes are divided into six main categories: fashion, fashion, comfort, leisure, classic and elegance. < a href= > http://www.91se91.com/news/index_x.asp > children's shoes < /a > there are children, children and children. The selling price ranges from tens to thousands of thousand, covering all consumption levels.

It is worth mentioning that the price of the online shopping mall of ten thousand shoe mall is 20 percent off more than that of the physical store.

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< p > Chen Yao, Alec Su, Li Xiaolu, Zhou Jie, Xia Yu, Zhang Yishan and many other celebrity endorsements have also become a major attraction of the 10000 shoe mall.

In 2012, the Gucci brand invited Li Bingbing to be the Advertising Spokesperson in Asia. Xun Zhou boarded the advertisement of Chanel, and Zhou Runfa served as the spokesperson for the high-end series of Hugo Boss brand. All of these reflected the route of luxury brand star card.

For thousands of shoe mall, in the shoe industry such a huge market, brand recognition is very difficult to shape, inviting the popular star as spokesperson can be a good way to enhance brand awareness.

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The main feature of the P shoe mall is its massive product line.

According to ten thousand shoes < a href= "http://www.91se91.com/news/index_s.asp" > mall < /a > staff, the first 100 brands on line are only 1/3, and there are more than 300 brands of shopping mall through mergers and acquisitions, restructuring and own brands. At present, they are still in trial operation, and all of them will be launched online after completion.

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