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    Bad Weather For Spring Sales In 2014

    2014/3/4 14:43:00 86

    Spring ClothesSalesSlump

    < p > this early spring, the rain and snow alternate, the temperature always lingers at the low point.

    The a href= "http://www.91se91.com/news/index_f.asp" > shopping mall < /a > is full of the bright spring color and jelly color, and it seems to be overshadowed by gloomy clouds.

    < /p >


    < p > however, in March, as the temperature rises, spring clothes will return strongly, but this time, summer clothes will be on the stage again.

    Apart from being at the center of all kinds of fashion elements, the girls who love beauty also seem to make a choice between the high price domestic women's clothing brands and the international women's clothing brands that are getting cheaper.

    < /p >


    "P > < strong > the fall of the Korean flow in early spring again hit < /strong > < /p >


    "P > the third floor of West Lake Yintai, the reporter is blinded by all kinds of bright colors, green, green, lake blue, rose red, pink...

    Random glance, MindBridge, Roem and some other girl clothing brands are obviously flagship.

    < /p >


    The shopping guide of < p > MindBridge told reporters that this season was bright and fashionable. They put their own styles into fashion and skillfully used green and blue as the main line of design to foil the breath of spring.

    < /p >


    < p > these bright and fresh horse Caron colors, which dispelled the dreary mood of rainy days, did not seem to arouse consumers' desire to buy.

    < /p >


    < p > when it comes to the recent "strange" weather, the responsible persons in the shopping malls are sighing.

    < /p >


    Lu Nina, who is responsible for the C block of Hangzhou Tower P, said that the brand was hurriedly dressed up in spring before years.

    "Weather factors have a relatively large impact on domestic brands, and international brands are relatively less affected because buyers are more fashionable."

    < /p >


    The international luxury brands such as Valentino, Marni, etc. on the first floor of C block, P, have not been affected by the weather recently.

    < /p >


    < p > however, there are exceptions in spring clothes made this year.

    < /p >


    There is a rose red coat hanging in the conspicuous place of < p > EnC, which is very similar to that of a DKNY red coat worn by Korean opera "you from the stars".

    The shopping guide said that the coat was only stolen for three days, and the hanging one was pferred from another store.

    < /p >


    "P" is the blessing of "stars", and another Celine lattice overcoat similar to Qian Yi's wearing to school is also sold almost out of stock.

    < /p >


    < p > Seifini some of the jackets that wear great show of style sell well, although there is not much discount on spring clothes, many of them are sold out.

    < /p >


    Lu Nina also clearly felt that this spring, the Korean wave hit P again.

    < /p >


    < p > "the first wave of Korean clothing was probably in 2004, 2005, and then a few years down. Last winter to this spring, with the popularity of several Korean dramas, the popularity of Korean clothing rose again, especially in some homemade women's clothing.

    She said.

    < /p >


    < p > the price of homemade women's clothing has reached its peak. < /p >


    < p > in a number of shopping malls, the reporter saw many brands of spring clothing price, all ran to four digits.

    In some international brands, there are fewer than 2000 yuan, and a 50% silk mulberry coat of a high-end women's clothing brand in the United States, even up to 7280 yuan, makes many beautiful girls feel difficult to start.

    < /p >


    < p > however, some people in the industry believe that compared with last year, the price of spring clothes has basically not changed this year, about 15% of the brands, prices rose slightly, or around 5%-10%.

    < /p >


    < p > Dong Jianfeng, manager of women's wear Department of Wulin Yintai think that the price of home-made women's clothing has been relatively stable in recent years, and has basically reached its climax.

    In particular, these two years have been hit by fast fashion brands, and prices are unlikely to rise again.

    < /p >


    < p > and some shopping people feel that the price gap between domestic women's wear brands and international women's wear brands is shrinking in recent years.

    < /p >


    "Miss P >" Miss Jiang, who carries the spring outfit on the 2 floor of A block, Hangzhou Tower, said that many domestic women's clothing brands are positioned at a high level. Some women's clothes that are not very well-known are often thousands of dollars. Instead of buying such brands, they should buy internationally famous brands. After all, these brands have brand deposits for decades or even hundreds of years, and design and materials are more fashionable and more quality.

    < /p >


    < p > Lu Nina said that in recent years, domestic women's clothing has had a wave of rising prices because of the rising cost of labor and raw materials, while the international brand of women's clothing has been declining since 2008, and the retail price has gradually dropped, and the price has dropped by almost 20%.

    < /p >


    < p > there are also people in the industry who said that many international brands were not discounted before, but now international brands are beginning to sell at a discount.

    Some < a target= "_blank" href= "http://www.91se91.com/" > clothing < /a > break about 5000 yuan, and domestic brands of similar clothes, it is likely to have three thousand or four thousand yuan, so we will feel the narrowing of the price gap.

    < /p >


    < p > in the design industry for more than 20 years, mu mu, who has made many commodities planning for many women's clothing brands, thinks that the price of the domestic women's wear brands has gone up, but the < a target= "_blank" href= "http://www.91se91.com/" > clothing < /a > is still not exquisite enough, nor does it have the brand accumulation of some international women's clothing, so it is easy to feel that it does not match the price.

    {page_break} < /p >


    < p > < strong > the artistic style of the clothes, < /strong > /p >


    < p > < strong > is most worth starting with < /strong > < /p >.


    < p > spring clothes this year, which spring products of single or fashionable elements are the most IN? < /p >


    There must be some bright coloured dress in the MM closet that is fashionable in P.

    Pastoral Wood said that this year's color, although still bright, but the purity and brightness are not high last year, the main Fantasy Fairy Tale pencil color, pink, pink, pink...

    Such a subtle change, it is estimated that the real tide can feel it.

    < /p >


    < p > and in recent years, the popular color splicing has played a more extensive role. Many brands use the splice of beautiful colors to deduce the movement wind.

    < /p >


    Less than P, the 50s elegant wind is the main theme of this year.

    A broad skirt and soft lines.

    If you want to start, you might as well choose a coat with round shoulders and cocoons.

    < /p >


    < p > he said that the artistic and philosophic style that has continued from last autumn and winter will continue to flourish this year.

    < /p >


    < p > such as tiger head, big eye sweater and knitted sweater, which are popular before Kenzo, belong to this style.

    This year, many brands of spring clothes have joined the pop, print and other artistic elements, showing childish, dreamy or surreal style.

    Some big names even collaborated with artists to launch the art series, which was sought after by many entertainment stars and fashion personages.

    < /p >


    < p > in Hangzhou's shopping arcade, you will find many such cartoon and pop pattern spring clothes.

    < /p >


    < p > art philosophy is the most widely used in last year's sweater.

    < /p >


    < p > if you didn't get such a hottest artistic fashion last autumn and winter, then this spring must not hesitate any more.

    Of course, the style and fabric of the sweater also pay attention to it.

    < /p >


    < p > pastoral Wood says that if you want to be more fashionable, the traditional length of the sweater will not need to be considered. You may choose a short cut sweater, take a T-shirt or a dress, or choose a long sweater with a length and buttock, and then match a super short A Ice Skating Skirt.

    < /p >


    < p > now, the fabric of sweater is becoming more and more diverse. Many composite materials, coating materials, woolen fabrics and fur can be made into sweater.

    In particular, the composite material is also popular in the one or two quarter, which is worth starting.

    < /p >


    < p > as for this spring coat, it seems to be two extremes.

    Either choose retro elegance, lace or jacquard is a good choice, or choose gloss high, have a sense of future, metal texture < a href= "http://www.91se91.com/news/index_s.asp" > fabric < /a >.

    It depends on what style you belong to.

    < /p >


    < p > this has been confirmed by Lu Nina: "spring clothes, wrinkles, lace, tribal wind or metal elements are all selling well this year."

    < /p >

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