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    Shoes And Clothing Enterprises Should Persist In Innovation And Take The Lead In The Market Trend.

    2014/3/11 11:21:00 28

    InnovationMarketEnterprise

    < p > innovation is the soul of an enterprise and the driving force for the continuous development of an enterprise.

    Founded in 1998, Quanzhou star a target= "_blank" href= "http://www.91se91.com/" > shoes < /a > clothing materials Co., Ltd., has been pioneering and innovating for the purpose of distributing all kinds of reflective high frequency a target= "_blank" href= "http://www.91se91.com/" shoes and clothing materials at home and abroad.

    < /p >


    Last year, we finished the design of the product this year. This year, we begin to design the product for next year, which is always the practice of star P.

    Every year, the research and development of products are aimed at innovation, including materials, styles, functions, colors, and many other innovations.

    < /p >


    P: customer evaluation: star has always been in the forefront of the market trend. With many years of experience, we have been using professional R & D team to persist in the spirit of continuous innovation, and develop and produce products that are closely followed by the international trend and loved by consumers.

    < /p >


    < p > "to understand the international trend and integrate the elements of the international trend, and combine environmental protection and comfort to innovate."

    Zhuang Gangsong, general manager of Quanzhou star shoes and clothing materials Co., Ltd., said that when the sports shoes industry was depressed last year, the company's performance grew against the trend, which was related to the company's persistent practice of "innovation".

    < /p >


    < p > Zhuang Gangsong told reporters that he has been in the industry for 15 years, and has been engaged in shoes accessories related industries. In recent years, he has begun to make shoes leather noodles.

    At present, the company has reached cooperation with Anta, Jordan and other manufacturers of finished shoe products, and has been working with leading brand enterprises such as "noble bird" and "Hongxing Erke" for more than 10 years.

    < /p >


    "P >" although 15 years of relevant experience, but on the road of innovation, I and the company can not stop.

    In the past, we mainly made PPC materials, but in 2005 we found that TPU could replace PPC and become more environmental friendly, so we began to turn to TPU. "

    Zhuang Gangsong revealed.

    < /p >


    < p > > from the update of our < a href= "http://www.91se91.com/news/index_c.asp" > Product < /a >, you will find that we have been innovating all the time.

    In 2012, we applied for a patent for Wanhua breathable mesh cloth.

    With its tasteless, environment-friendly, breathable, and free color options, it has been favored by famous shoe factories such as the great bird and the world.

    Last year, we launched the new products of 3D mesh reflective fabric series, 3D reflective flash point high and low temperature film, A-web new type shoe upper structure material.

    Zhuang Gangsong picked up different products and explained to reporters.

    < /p >


    In order to keep up with the international trend, Zhuang Gangsong will study at least two times a year in the US, Korea and other foreign countries in order to keep up with the international trend.

    "We are going to understand the new trend abroad and go back to China to innovate on the basis of keeping pace with the international trend."

    He explained.

    < /p >


    < p > Zhuang Gangsong said that professional R & D team also plays an important role in product innovation.

    "In terms of technology development, our company has more than ten teams of units. They develop new products every month, including innovation in patterns, styles and designs.

    In the composition of these members, we will choose the person that corresponds to the product category. "

    He said.

    < /p >


    < p > has been committed to the development of all aspects of products, but always faces the situation of being "following the trend".

    In this regard, Zhuang Gangsong said, a new product development, production, access to the market, will inevitably attract the attention of major manufacturers, competing to imitate nature is inevitable.

    But it is already the next year when other manufacturers imitate and produce, and have missed the best time to make money.

    < /p >


    < p > "because we have earned the first pot of gold at this time, and innovate again according to the characteristics of the product and the market."

    He said.

    < /p >


    < p > < strong > recommended by the boss: 3D mesh reflector cloth product < /strong > /p >


    < p > this product is a new product developed by star at the end of last year.

    In the raw materials to add luminous or reflective effect material, highlighting the functional characteristics, to create a safety function of running shoes.

    In the evening, when the car lamp is irradiated, the product will reflect the light, so that the driver can see someone in front, similar to the sequins in the sanitation workers' < a target= "_blank" href= "http://www.91se91.com/ >" clothes < /a ", which is very safe in the night.

    < /p >


    < p > besides, the pattern design of this product is also very distinctive.

    In the past few people used animal skin stripes as the design elements of sports shoes, and the products used zebra stripes, leopard stripes, python stripes and other animal texture as the main elements of design, which can be seen as a major breakthrough in design.

    < /p >

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