Interpretation Of The Rules Of Menswear Franchisees

< p > not only < a href= "http://www.91se91.com/news/index_c.asp" > Sales speak < /a > can move customers, it is also an effective way to attract male customers with display.

Men tend to pay more attention to the sense of quality than women. There may be many women who are willing to wash their clothes in a crowded environment and even enjoy it, but men seldom accept it. At least mature men will not accept it.

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< p > now many brands do not have special a href= "http://www.91se91.com/news/index_c.asp" > Chen Li /a >, or can not set up a position of Chen Li in every shop, when the manager must shoulder the duty of display.

"Men's collocation and placement are the most detail oriented. I can't give up because I haven't been trained professionally."

Wu Xia told reporters that the quality of men's clothing is often reflected in the details and color matching.

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< p > "once, the model base of our shop window was broken, causing the posture of the model to deviate from the center of gravity. This is a trivial matter, but I immediately call the company to ask for a replacement.

Because the skewed model makes the window look like the little door face on the market. I can't stand it. "

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< p > apart from the details, the importance of color matching for men's clothing stores is not inferior to that of women's clothing.

"Most of the colors of men's suits are dark, which makes the rigid part look rigid, so you can use shirts and ties to create a color contrast to make the dress look lively and fashionable."

Wu Xia people, like their names, are meticulous in their management or display requirements.

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< p > in the overall layout, men's clothing shop should be orderly and atmospheric.

Hao Minmei said: "leisure style and orthodox style must be strictly divided into two parts, separately displayed, if mixed together, there will be a low-grade feeling.

A variety of styles, different ages and different categories of display are also a major feature of men's clothing stores.

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< p > to analyze the difference between a href= "http://www.91se91.com/news/index_c.asp" > men's dress < /a > and women's wear sales, the most basic thing is to understand the differences between the male and female customer groups.

"Accumulated more than 4 years of men's wear sales experience, I have analyzed the male customers have some common features: the strong purchase purpose, high brand loyalty and fashion tactile weakness, in response to these features we can break."

PLAYBOY Hao Minmei, the store manager of Bai Rong World Trade mall, said confidently.

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< p > men are not as keen on shopping as women are. As is known to all, men usually have goals in shopping malls.

At the same time, men are not as keen on chatting as women when shopping, or even become good friends with shopping guides. Therefore, doing the shopping guide for men's clothing stores needs to focus on simplicity.

"When I train shop assistants, I always emphasize to them that they should try to understand the customers' shopping needs in the shortest time, that is, the time, occasions and purposes of dressing, and try to impress customers with simple and vivid language while trying to wear them, instead of chattering up and saying" nice looking ".

Wu Xia, manager of the four Fu Street shop in St. Xi'an, told reporters about his sales experience.

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< p > "in fact, the first choice for men's shopping is brand. As long as customers enter the store, it shows that he is trusting the brand to a large extent. They generally ignore the brand that they do not like or are familiar with."

Wu Xia asked the shop assistants to show confidence first, and to convey this feeling of confidence to customers when choosing and explaining the styles.

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< p > another important selling secret is to observe whether there are female escorts around the male customers.

Of course, there are different ways to deal with the two situations of shopping and escorting women.

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