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    Luxury Brand CK Is About To Change.

    2014/3/26 17:02:00 41

    Luxury BrandCKChanging

    < a > href= < http://www.91se91.com/news/index_f.asp > CalvinKleinInc < /a > < p > PVHCorp.. The manager is about to change.

    < /p >


    < p style= "text-align: center" > img alt= "" align= "center" border= "0" src= "/uploadimages/201403/26/20140326050616_sj.JPG" / < < > >


    P, the chief executive officer of CalvinKleinInc., who has served the company for 17 years, decided to retire at the end of the 31 fiscal year of January 2015, and was pferred to the executive chairman of the company from July 1st of this year as a consultant to carry out the pition.

    By then, TomMurry will lose half of its working hours, salaries and bonus opportunities. His current annual salary is $1 million.

    The 63 year old TomMurry originally planned to retire in mid 2016, but this year he experienced the idea of early retirement after undergoing hip replacement surgery.

    < /p >


    P CEO PVHCorp. praised TomMurry's leadership ability, pointing out that under her leadership, "global retail revenue increased from 2 billion 800 million US dollars to US $8 billion in 2013", and it played an important role in the acquisition of CalvinKleinInc. in 2012 and the acquisition and integration of WarnacoGroupInc. in 2012.

    < /p >


    < p > replace TomMurry will be CalvinKleinInc. president and chief business officer SteveShiffman.

    SteveShiffman1992 joined PVHCorp. (NYSE:PVH) in the past seven years. It is TomMurry's right-hand player, responsible for CalvinKleinInc.'s global business operation, and directly manages e-commerce, North American retail, Asia Pacific and Latin American businesses, as well as global agency and creative services.

    < /p >


    When p accepted SteveShiffman's visit to WWD, he said that the first task after he took office was to expand the global business of CalvinKleinInc.. He believed that there were great opportunities for development in Asia, India, Australia, South Africa and Europe.

    At present, CalvinKlein is still a lingerie and Cowboy brand for many consumers. < a target= "_blank" href= "http://www.91se91.com/" > clothing < /a >, its goal is to change these consumers' concepts, and use lifestyle brand as the orientation of CalvinKlein, to provide more products such as sportswear and other categories.

    < /p >


    < p > SteveShiffman reveals that Asian business is in good shape. China is one of the most powerful markets, especially in South Korea, Hongkong and Singapore.

    CalvinKleinInc. recently set up a joint venture in Australia and India.

    Asian businesses account for 20% of the group's revenues, 30% of Europe and the Middle East, and 50% of the rest from the North American market.

    < /p >


    < p > according to the introduction of TomMurry, the CalvinKleinCollection line of CalvinKlein's fashion line is well functioning. Its annual fashion show and other promotional activities are more CalvinKlein. The whole brand produces an advertising effect of up to US $400 million. The brand has planned to open second independent a target= _blank href= http://www.91se91.com/ stores in a famous luxury commercial street in the United States.

    < /p >

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