Analysis Of How To Create Attractive Window For Underwear.

< p > < strong > < a > href= > http://www.91se91.com/news/index_c.asp > > extension of brand culture < /a > /strong > /p >
< p > in the fashionable metropolis of Beijing, the domestic and foreign brands are arranged on the busy commercial street. The window design is wonderful, luxurious, or Avant courageous, or sweet and romantic, and conveys different ways of life. "Window design not only conveys fashion messages of products, but many windows themselves are fashionable, showing the charm of this city." CABBEEN brand Beijing District Chen Li Shi Zhang Xiaoning said. < /p >
< p > reporter found in the interview that the main factors that attract customers to enter the shop are brand, shop window, promotion information, shopping guide introduction, friend recommendation and so on, so window design is not just a few beautiful clothes. Today's window display is both an advertisement and a scenery. The display designer tries every possible way to display the best part of the merchandise as far as possible by arranging and displaying it. Even if people who pass by do not buy anything, they can see the trend of next season and the knack of dress matching, and even understand the culture and style of a brand. < /p >
< p > some domestic a href= "http://www.91se91.com/news/index_c.asp" > clothing brand < /a > high salary hire foreign window designer, want to get some unusual results. In fact, window design is not necessarily based on commercial purposes, but also has more choices, such as social concern, seasonal perception and cultural atmosphere. It can be seen that window design plays a decisive role in the most direct way to the sale of products and the dissemination of corporate culture. < /p >
How can we attract consumers' attention in just a few seconds? How can we persuade a href= "http://www.91se91.com/news/index_c.asp" to consumers' /a > store patronage with silent language? "The invariable display method can no longer adapt to the development of society. Only innovative design and unique style design can attract travelers in a hurry." Zhang Xiaoning said. < /p >
< p > < strong > changing all the time < /strong > < /p >
< p > by observing the display window of some brands over the past year, reporters found that there is a big gap between different brands in the display of windows. The first is the change of window design. With the changing season of clothing, the windows are changing. Some of the windows are changing very much. Some windows simply change the clothes on the models to the next season. Simply changing the clothes of the models in the window may make the message to the consumers unclear, but sometimes the changes in the windows are too large, which will make the consumers feel that the style of the brand is not uniform. There is a contradiction between change and invariance. < /p >
< p > Livy analyzed the contradiction in the changing window. She thought that the change of window should be decided according to the needs of enterprises and the situation of funds. Usually, there are thematic windows on a quarterly basis, and a monthly plan based on quarterly themes can be made. The model costumes should be replaced at least once a week in the window. The changes in the window should be consistent with the company's brand promotion plan, maintaining the unity of brand image, and also considering the sales and inventory of store goods. < /p >
When p is changing season, the props and theme of the window should be adjusted accordingly. This requires the company to have a detailed annual display plan. Livy said: "when making the annual window layout plan, the continuation of the story, the unified design elements and design techniques can keep the window style consistent." < /p >
< p > "the transmission of brand culture and the transmission of brand spirit" is the most fundamental thing for display design. Some international brands no matter how the theme changes, and how the seasons change, the poster, models, lighting and props display elements in the window always remain unchanged. < /p >