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    Shop Image Can Not Be Careless Design, Also Need To Talk About Principles.

    2014/3/28 12:45:00 26

    Store ImageDisplayBusiness Skills

    < p > in the store image design, we can not move the previous set of standards. Instead, we need to investigate the shops themselves and the surrounding situation, see the direction of the passenger flow, the sunshine situation, the obstacles, the color and style of the surrounding shops, and then design according to these specific elements according to the standards.

    Nowadays, many clothing stores are very casual in the store image design. They just do not observe the actual location of the shop according to their own imagination or copy the decoration of other shops, let alone investigate their competitors.

    < /p >


    < p > product display is also a very deep knowledge. 40% of the sales quality is in display.

    Good Chen Li can perfectly display the advantages of the product, enabling consumers to buy impulse.

    Display is divided into theme display, promotional display, new display, etc., according to different timing for different display, in order to attract consumers, produce good sales.

    < /p >


    The image and style orientation of < p > a href= "http://www.91se91.com/news/index_c.asp" > dress < /a > should start from the classification of the customer groups of the shops, and distinguish the different styles and different propaganda methods.

    Casual wear shops should give people the feeling of being free and relaxed. They can give a background music with strong sense of rhythm. They have contrasting colors and gorgeous lights. They should be folded, displayed and displayed on the side.

    < /p >


    < p > > a href= "http://www.91se91.com/news/index_c.asp" > women's wear shop < /a > color should be feminine, light blue + white, red + white, purple red + white, camel + white, white, black + white etc. are good choices. Store lines should be streamlined, slim, light and soft, and more mirrors (women naturally love to look at the mirror. When you have many mirrors here, even if you do not look at your clothes, they will attract them.

    Men's wear is mainly made of rough lines and deep colors, mostly made of walnut and other materials.

    < /p >


    < p > < strong > < a > href= > http://www.91se91.com/news/index_c.asp > shop design < /a > pay special attention to several elements < /strong > /p >


    < p > 1, the color of the store should be unified, the color of clothing and decoration should be harmoniously integrated, so that people can see the main color of the store at a glance, but the unity here is not to make the dress and decoration color identical, that will make the store look dull and monotonous, it should let the local contrast and obey the whole.

    < /p >


    < p > 2, the purpose of lighting.

    Lighting plays a key role in clothing stores, and the display effect of the same clothes is different from that of lighting and lighting. Especially when these models are displayed by a model, they must be set up with a spotlight.

    The color of the lamp should be appropriate. The blue light gives people the feeling of being cold, cold and psychedelic (summer wear). Yellow light gives people a very warm feeling (winter clothes).

    < /p >


    < p > 3, fitting room is very important. Customers decide to buy clothes mostly in the fitting room, but many shops do not have fitting rooms or fitting rooms are very crude, which will affect the final purchase of customers.

    < /p >


    < p > 4, shelf space should be set aside for walking space, which can be divided into main passageways and auxiliary passageways, and the image background plate will be used for main entrance or main channel.

    < /p >

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