No Improvement Has Been Made In China's Textile Industry.

The first quarter of 2014 will soon be over, but the whole Spin The industry's economic performance is still showing no signs of improvement. However, most of the heads of textile production enterprises do not emphasize these objective reasons too much. On the contrary, they are seriously considering how to survive or achieve healthy development in the depressed environment of the industry.

In an interview with reporters, it was found that in order to cope with the current decline in downstream demand, textile machinery enterprises have intensified the intensity of product development.

Some textile production enterprises responsible for production said that at present, the new products of enterprises are gradually becoming the main force of market sales, and the proportion of new products in many enterprises' sales has exceeded 50%.

At the same time, in the face of the poor demand in the domestic market, many textile machinery manufacturers have increased the strength of overseas sales and achieved good results.

Although the sales of new products to some extent alleviate the adverse impact of the current development of the industry, most textile machinery manufacturers reflect the fact that excessive taxation and tight funds are still the bottlenecks restricting the survival and development of enterprises.

Corporate expression

　 Shanghai Hao Chang

First quarter production orders sufficient new product market performance is good.

In the first quarter of this year, the production arrangement of Shanghai Hao Chang company was very intense. Ma Chi, chairman of the company, told reporters that the main reason for this situation is that the company invested continuously in technology research and development, and constantly adhered to the awareness of quality products, and finally won the recognition of customers.

Ma Chi said, at present, because state-owned enterprises are generally overstaffed, the innovation plan is difficult to carry out, and the advantages of many technical personnel can not be well converted into technical strength. There are still problems such as inadequate incentive policies, less emphasis on effectiveness, and only a few surface values. Therefore, the new products and technologies of state-owned enterprises can not be rapidly transformed into market products that customers need.

Compared with state-owned enterprises, SMEs are more flexible and pay more attention to market feedback, and product innovation is always at the forefront of state-owned enterprises. It is precisely because of the new products favored by the market, so SMEs in the industry downturn in the big market, enterprise development has not stopped, on the contrary, can also achieve good market performance.

In order to cope with the lack of domestic market demand, Shanghai Hao Chang company has begun to enter the international market. At present, the company has signed 2 order contracts with Vietnam, and some Indonesian customer enterprises have shown great interest in Ho Chang's products.

Ma Chi said that this year's China International Textile Machinery Exhibition and ITMA Asia Exhibition "(ITMAASIA+CITME) exhibition, the company will launch a new strip coiling machine HC181D and the third generation HC500 comber. The highlight of the new HC181D is that it has the characteristics of no parking, falling volume, high output, high efficiency, electricity saving, etc. the pressurized mechanism has been optimized, with large volume technology, integral rack technology and electric cotton conveying trolley. The highlights of the third generation HC500 comber are high speed, high output, suitable for spinning 22 millimeter fiber, saving electricity 20%, small vibration, low noise, low wastage, seamless marking technology and so on.

　 Tianqi flat belt

Production and sales are better than last year.

Tianqi Ping Ping company produced better sales in the first quarter than in the same period last year. At present, China's textile industry and Textile machinery Industry market demand accounted for more than 50% of the total market share of Qi Qi. Due to the leading role of power saving dragons and electricity saving spindles, the sales of Tianqi in the textile industry in the first quarter of this year exceeded expectations.

Wang Lanxi, general manager of the company, told reporters that because of the steady monetary policy adopted by the state this year and the fact that the United States began to withdraw from the QE (quantitative easing of money), the tension of capital mobility intensified. At present, the downstream capacity of the textile machinery industry is generally surplus, and the operating conditions are general. Enterprises' willingness to increase fixed assets investment in new projects is not enough, and new orders are reduced. This aggravates the difficulty of cash flow in spinning machinery enterprises. However, Ji'nan Tianqi special belt Co., Ltd. has sufficient funds at present. The main reason lies in the fact that in the past few years, when the market was overheating, the company resisted the temptation, focused on its main business, concentrated on its operation, and had excellent financial conditions. Focusing on energy and resources for new product innovation, the development of the energy-saving polyester belt and spindle belt was welcomed by the customers, meeting the customers' requirements for energy saving and environmental protection. At present, Hengli Group, the largest chemical fiber manufacturer in China, has been equipped with our company's power saving dragon belt, which is in great demand.

Last year, developed economies such as Europe, the United States and Japan came out of recession. It is expected that this year will have higher economic growth. The emerging economies will be affected by downward pressure, especially the withdrawal of quantitative easing policy in the United States, which has increased the uncertainty of economic growth in emerging countries (including China). Ji'nan Tianqi company has a wide range of customers, and its export prospects are better. At present, the company has nearly 1/3 products sold abroad, and has accumulated some business channels and experience in overseas market development. The company has been promoting products to overseas markets in various ways. In April, the company will participate in the Vietnam textile and garment machinery exhibition held in Hu Zhiming. {page_break}

　 Jiangyin Hua Fang

Sales orders were flat, new product sales accounted for 60%

Gao Yong, general manager of Jiangyin Huafang company, told reporters that the company's orders in the first quarter of this year were basically the same as that of the same period last year, and sales of new products already accounted for 60%. Gao Yong said that the textile machinery industry is a small profit industry. Because of the rising cost of raw materials and labor, coupled with the sluggish market demand, the profit margins of enterprises are further narrowing. If enterprises fail to innovate, they will be in danger. In the current situation of the overall market situation is bad, enterprises should strengthen product innovation. In recent years, Huafang company has continuously increased R & D efforts due to these years, so the production and sales of enterprises have not been greatly affected at present.

He said that innovation is the eternal subject to promote the survival and development of enterprises. Innovation includes many aspects such as enterprise system innovation, business mode innovation, product and service innovation, etc. In the current manufacturing industry generally overcapacity, if the enterprise does not have the sense of innovation and rely on the traditional management mode and traditional products to participate in the market competition, the outcome will be very miserable. Because small and medium-sized private enterprises are restricted by many national policies and strong sense of crisis in market competition, innovation or failure will soon be eliminated by the market. Large state-owned enterprises have been under the protection of national policies, or monopolized by administrative power in terms of market and resources. In terms of resource allocation, the central government or local governments have tilted to their large state-owned enterprises too much, resulting in a lack of sense of crisis and the basic motive force for innovation. The decision to comprehensively deepen reform established in the third Plenary Session of the 18th CPC Central Committee is to see that the past pattern is not sustainable. It calls for the establishment of a fair and unified market, so that the market can play a decisive role in the allocation of resources and give full play to the innovative potential of entrepreneurs. This is a good thing for the entire textile industry.

　　 Xianyang textile machinery

Sales of cotton textile machines dropped, glass fiber looms grew.

Xianyang textile machinery company's production orders in the first quarter were basically flat compared with the same period last year. At present, the textile industry is generally depressed, and at the same time, due to the depreciation of the yen, the price of Nissan looms is generally low, which has brought a lot of trouble to the sale of domestic looms to a certain extent. At present, the sales of cotton spinning looms have been greatly reduced, while the sales of fiberglass looms have increased. The increase of sales volume of glass fiber looms has made up for the shortage of cotton looms, and the overall sales of the company are basically stable.

Liu Xinke, general manager of the company, said that because small and medium enterprises are closer to the market, most SMEs are directly engaged in business management, so they are more aware of the actual needs of customers, more active in product development, and more efficient in enterprise innovation. A few years ago, the company realized the importance of differentiated products. At that time, through the market inspection, the company discovered that the glass fiber loom had been monopolized by foreign enterprises. So, through cooperation with glass fiber weaving enterprises, we developed a high cost performance loom product. After several years of cooperation, the Xianyang textile machinery company's glass fiber loom has been used by many enterprises in the fiberglass weaving industry, and the customers generally reflect well.

Liu Xinke said that the lack of demand in the domestic market has not fundamentally changed. Many spinning machinery enterprises have entered the foreign market, but entering the foreign market needs a process. market In order to get through the sales channels to go out, enterprises hope that the government and relevant consular staff can give some guidance and assistance to enterprises.