ICICLE Paris Brand New Store Unveiled In Shanghai

Recently, ICICLEParis new store opened formally in CITIC Pacific, extending the beauty here. On the day of the celebration, Mr. Lu Lijie, general consul of the French consul general in Shanghai (Mr.EmmanuelLENAIN), Ms. Yan Yihong, general manager of CITIC Pacific (Shanghai) Commercial Asset Management Co., Ltd., Mr. Ding Guikang, general manager of Cao Hejing Development Zone, miss Li Hui, the female anchor of Phoenix TV, and Ye Shouzeng, founder of ICICLE, were opening the ribbon at the scene.

Every ICICLEParis product in the shop is permeated with the love of life, the persistence and pursuit of quality. On this occasion, ICICLEParis's "pink coat" is also officially unveiled to consumers. It quietly hangs there, gentle shape, exquisite tailoring, soft fabric, light pink tranquility, pure, direct attack on the soul.

ICICLEParis principal designer from France Le Ni Ni The source of the design of this coat was given: "when I understood what DNA of ICICLE was, I saw a simplicity in simplicity. ICICLEParis is a brand new attempt, like the beginning of a history. So I thought of the shape of the egg, which coincided with the ICICLE's simplicity and environmental friendliness.

Thus, the small egg contour became one of the most important elements of the first summer series. On this basis, the color is fresh and pure, the gentle shape, the gentle color, lets the feminine feel warm and cherishes.

The shape of the egg shape, the sense of purity and the origin of history create the appearance of the pink coat. The story of the pink coat is derived from the deep human values of ICICLE: first, respecting others, and two, respecting the world we live in, not only to make beautiful clothes, but also to make the wearer feel comfortable from both physical and psychological aspects.

The words summed up in three words are "beauty", "comfort" and "respect". On behalf of "respect" is the pink coat lining, its lining is made of organic cotton, which is very comfortable to contact with human skin. This material reflects the concept of environmental friendliness, which is also the biggest feature of ICICLE's grain. So on the surface of the pink coat is only a coat. Behind it is the principle of ICICLE and the way of looking at the world.

Founder of ICICLE Ye Sheng Ning Mr. ICICLE said that he has had 18 years of brand history. Last year, ICICLE's French branch was officially operated in Paris. The ICICLEParis Paris line is a classic French aesthetic. It interprets the spirit of modern China and is refined from French craft. These clothes are the ICICLEParis presented in the new store.

　　 ICICLE Instead of being a fashion erection, we should consider putting most people on comfortable, commuter and sustainable clothes, and strive to become "Pro natural business attire" which not only makes women beautiful, but also beautiful inside. It is very suitable for modern professional women to show their affinity and confidence in team work.

Ms. Yan Yihong, general manager of CITIC Pacific (Shanghai) Commercial Asset Management Co., Ltd., said: "for many years, it has maintained close and cooperative relations with ICICLE wo. This ICICLEParis CITIC store has been reopened, which further confirms the importance and devotion of ICICLE Wo to the Chinese market. This is a continuation of beauty and a new starting point. We will continue to work with Wo Wo to make every effort to bring more international top quality products to consumers and enjoy a unique consumption experience.