Sales Of Guangzhou Department Store During Qingming Holidays Increased By 10% Over The Same Period Last Year.

< p > > strong > Qingming season, rain is all < /strong > /p >

< p > < strong > > a href= "http://www.91se91.com/news/index_c.asp" > outdoor products < /a > cold. < /strong > /p >

< p > 4 lunar calendar is a traditional off-season in the retail concept. Under the pformation of the overall economic environment, every holiday this year is not allowed to lose for businesses.

Reporters learned that a number of department stores believe that the golden week still has a high gold content. Many shopping malls such as Guang Bai and modern stores launched new product promotion activities during the Ching Ming Festival, aiming at stimulating consumption.

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< p > in the past, many citizens would choose to go outing in this area. Outdoor products ushered in the first wave of sales peak this year. Reporters also saw in the city that many department stores and many outdoor stores were selling promotional materials such as tents, mountaineering shoes, moisture-proof pads and other outdoor products.

In addition, in order to cope with the public's travel, supermarkets, small packages of snack foods, beverages, fruit juices and so on have been placed in the promotional ranks and become the main products in the near future.

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< p > however, heaven is not beautiful.

On the three day of Qingming, the thunderstorm still affected the fun of the public. Some people chose to go shopping in the major department stores and shopping centers.

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< p > yesterday afternoon, reporters in Beijing Road, Guang Bai area to see, a lot of customers to drive, shopping malls more popular.

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< p > the responsible person of Guang Bai department store said that cosmetics, clothing, gold jewelry, small household appliances and other categories became consumer highlights, a slight increase over the same period last year.

Tianhe City Department stores also revealed that holiday sales for three days are expected to exceed 40 million yuan, up by 10% over the same period.

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< p > in other business circles of the city, < a href= "http://www.91se91.com/news/index_c.asp" > shinguang department store < /a >, it is revealed that the sales volume of Qingming holiday in Liwan store is 6 million 500 thousand yuan for three days, and the sales of all kinds of products are relatively average, up 8% compared with the same period, and the new products of spring and summer wear are up 12%.

Modern department stores said that due to the introduction of a series of preferential activities to promote sales performance, the three day holiday can achieve an increase of 35% over the same period, with sales of men and women shoes increasing by 50% over the same period.

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< p > < strong > change the norm to promote sales < /strong > < /p >

< p > < strong > spring wear gold > /strong > < /p >

< p > according to the reporter's observation, in the past, Guangzhou merchants generally did not choose to make profit concessions in the Qingming season. They also began to change under the pressure of selling, and the promotion of seasonal merchandise became the main means.

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< p > on the first floor of Beijing Road store in Guang Bai department store, a men's wear brand LEO promotes 1 to 60 percent off promotions. Leather garments, windbreaker and cashmere sweaters under one thousand yuan have attracted many customers to choose and sell, and sales exceed expectations.

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< p > "nowadays customers are very rational in their consumption. As long as the retail price is within their expectations, they can still stimulate energy consumption.

This quarter to 90 percent off sales campaign can boost sales, indicating that clothing prices gradually return to market expectations.

Guang Bai people said.

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< p > although it is rainy and rainy during the Qingming period, it is a rainy day for people to buy gold, but the gold market is going against the market.

Compared with the same period last year, gold prices were weak this year, down compared with the same period last year, coupled with the need for self financing and gift giving during the spring wedding season.

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< p > the sales staff of Guang Bai GOLDEN BUILDING said that buying gold for these days was mostly for self use or gift giving. The wedding jewelry sales such as rings, dragon and Phoenix bracelets accounted for more than half. The horse year was a good year for marriage. Therefore, the market just needed to boost the gold market.

Dongshan Department Store official also told reporters that gold jewelry, < a href= "http://www.91se91.com/news/index_c.asp" > clothing > /a >, home appliances and other sales ideal situation, the previous two days data estimates, the above category three days sales or year-on-year increase of about 15%.

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