Zhejiang People Experience Confidence In Consumer Goods
Zhejiang province commerce and Industry Bureau and Zhejiang Provincial Consumer Protection Committee jointly launched the "hand in hand consumption patriotic line" million people consumption experience series of large-scale activities officially launched.
The series of activities of "holding hands to consume patriotic activities" will take the five aspects of clothing, food, housing, industry and use that consumers care about. The "three" (manufacturers, businesses and buyers) will rebuild the consumer confidence in national goods and enhance corporate social responsibility through objective and authentic records through the real experience of consumers themselves.
It is learnt that during the whole activity period, the industrial and commercial departments at all levels and the Consumer Protection Committee of Zhejiang province will fully link up with each other. According to the different characteristics of production and consumption in different parts of the country, a variety of consumer inspection supervision activities such as "food worry free", "wear Zhejiang", "ease of travel" and "clear decoration" will be held, and consumer experience reports will be released. The participation scale of consumers in the whole activity is expected to reach more than 11000 passengers.
The first stop of the campaign is "milk 100 people consumption experience supervision line". Hundreds of consumers from all over the province will go to Inner Mongolia's Mengniu Group and other famous dairy enterprises. Through field inspection on the scale of enterprise ranch, pasture environmental hygiene status, milk collection process, technological innovation, production process, quality control, product inspection, storage and pportation, we will compile and write a consumption experience report to convey to consumers the most real consumption information.
Xu Jianming, Secretary General of Zhejiang Provincial Consumer Protection Committee, said that Zhejiang's consumer market was booming. Even in the first half of this year, under the influence of multiple changes such as natural disasters and market factors, the total retail sales of social consumer goods reached 354 billion 30 million yuan, an increase of 19% over the same period last year, an increase of 3.3 percentage points compared with the same period last year. The consumption enthusiasm of Zhejiang people is still there, but the confidence of consumption needs to be improved.
Yang Jing: editor in charge
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