Shenzhen Department Stores Are Among The Top 100 Chain Stores In China

< p > < strong > < a > href= > http://www.91se91.com/news/index_c.asp > > Shenzhen > /a > 4 local enterprises enter the top 100 list < /strong > /p >
< p > April 22nd, the China Chain Store Association issued the "2013 China win network chain 100 strong". Su Ningyun business ranked first in sales of 138 billion yuan. Gome and Huarun were ranked two or three respectively. Big run fat, WAL-MART, Lianhua supermarket, Shandong business, Shanghai friendship, Chongqing business and Baisheng restaurant followed. < /p >
< p > it is reported that Shenzhen Tianhong, Xin Yi Jia, Ren Ren Le, Mao ye, 4 local department stores are among the top 2013 Chinese chain enterprises, ranking twenty-fifth, thirty-fifth, fifty-fifth and 59 respectively. < /p >
< p > < strong > physical store sales growth is negative growth prospects? Where < /strong > < /p >
< p > in recent years, the sales growth of a href= "http://www.91se91.com/news/index_c.asp" > chain top 100 list < /a > has been decreasing. Last year, for the first time, there was a single digit. It is the lowest sales growth rate since the 100 strong statistics. But fortunately, compared with the previous two years, the drop in scope has narrowed and the industry has entered a slow but relatively stable stage of development. < /p >
< p > according to relevant personages, the rent of 100 top chain enterprises in 2013 and < a href= "http://www.91se91.com/news/index_c.asp" > labor cost < /a > rose rapidly. Increased by 11% and 18% respectively. Although it is similar to the increase in 2012, it is also in a state of rapid rise. Also, the increase in costs has forced businesses to slow down. Among the top 100 enterprises, the total number of shops in 21 enterprises was negative, which is more than twice that of last year. And the negative growth of sales enterprises also increased significantly, reaching 15, the most in the calendar year. < /p >
< p > although the profit indicators are still on the rise, the chain enterprises are facing fierce competition and uncertain prospects. If we continue, the real economy will face a severe test. < /p >
< p > < strong > the demand for fast moving products increased, the number of convenience stores increased rapidly, < /strong > /p >
< p > 2013, the sales volume of 50 top 100 enterprises in department stores increased by 9.6%, and the number of shops increased by 0.4%, which were lower than the average level of 100 enterprises, down 0.7 and 8 percentage points respectively from last year. The top 45 stores of convenience stores grew by 9.5%, an increase of 1.9 percentage points over the 100 strong average. < /p >
< p > sales of top 100 top selling enterprises based on supermarkets increased by 8.5%, an increase of 1.4 percentage points below that of the 100 enterprises, and the growth rate of stores was 100% above that of the 100 enterprises. According to the comparable sales of FMCG enterprises, foreign-funded enterprises are superior to domestic enterprises in terms of sales and store growth, respectively, by 3.8 and 0.4 percentage points respectively. < /p >
< p > < strong > online services make the physical store "withered away from the wood" < /strong > /p >
< p > 2013, there were 67 enterprises in the top 100 enterprises, which launched online retail business (41 and 62 in 2011 and 2012 respectively). In 2013, there were 9 online retail businesses, and another 4 had suspended Internet sales, with a net increase of 5. < /p >
< p > the enterprises that conduct online retail mostly rely on self built mode. Of the 67 enterprises, 51 were built by self built platforms, 8 by self built platforms and third party platforms. 8 did not build their own platform, only to enter the third party platform. Top 100 companies are using mobile Internet technology to actively promote sales promotion, merchandise search, order and online payment to enhance passenger flow and improve customer experience. The percentage of online sales of top 100 enterprises engaged in online retail sales to total business sales increased from 2.9% in 2012 to 3.7%. < /p >
< p > at the same time, the two modes of operation under the online and offline businesses can truly realize the transformation from scale to benefit, and the change from extension to connotation. < /p >