Analysis On How To Create Anti Season Promotions

< p > < strong > < a > href= > http://www.91se91.com/news/index_c.asp > advertisement > /a > not as good as word-of-mouth: < /strong > /p >

< p > although the ads for anti season promotions are all over the street, there is a ruler in the minds of customers, who repeatedly weighs the most suitable products.

Many things are gimmicks, but they are empty.

Will you buy dozens of yuan down clothes? Will you buy hundreds of dollars of fur? Anti season promotions are no longer new. This year's sales promotion is better than that of last year's products. If it's all a few years ago, it really has no advantage at all.

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< p > many customers say that they are used to the annual anti season promotion method, so it is hard to find surprises in the anti season promotion.

Most consumers habitually buy fixed brands, and consumers say that "anti season promotion" products, unless I have seen them last year, but have not made up their minds to buy them, will always worry that businesses will raise their prices before promotion, and the water will be relatively large.

"Advertising is not as good as word of mouth. Enterprises should start from the product itself, do well in the brand, and win the hearts of consumers with word of mouth.

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< p > strong > anti season trial marketing to cater for market < /strong > /p >

< p > industry analysis shows that the concept of "a href=" http://www.91se91.com/news/index_c.asp > anti season < /a > has no obvious advantage in price, but also reflects the consumer's sensitivity to price.

Many consumers, especially young consumers who are mainly consumed by fashion products, may pay more attention to brand awareness, fashion trends and fashion effects when shopping. The share of prices in < a href= "http://www.91se91.com/news/index_c.asp" > purchase factor < /a > is gradually decreasing.

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< p > down garments are different from other clothing items. The new clothes are listed at a slower speed. During the anti season sales season, manufacturers can clean up stocks, explore the market, and carefully examine consumers.

And part of the style of anti season trial sales, these trial marketing styles are some of the manufacturers' grasp of the fashion trend, which is similar to this year's manufacturers' main styles.

After the anti season sales, the manufacturers will modify the style of the trial sale in order to cater to the needs of consumers.

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< p > < strong > emotional promotion: < /strong > < /p >

"P", "people-oriented" sales promotion means can promote customers' interest in the image of clothing enterprises and create a lively atmosphere in stores.

In the anti season promotion, merchants should step out of the traditional way of giving profits to consumers, and make profits and quality, service and emotion in one, and take consumers as the basis, and pay more attention to business ethics and corporate image to create higher economic benefits.

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