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    Looking For Every Aspect Of Holiday Promotion

    2014/5/8 19:08:00 22

    FestivalsPromotionsMarketing Strategies

    < p > 1, do well the plan of < a href= "http://www.91se91.com/news/index_c.asp" > promotion > /a >.

    It includes activity content, cost input, negotiation procedure and emergency handling plan.

    Then, in the process of promotion negotiations, we can adjust the direction at any time according to the progress and the situation, and adopt the backup processing method to deal with various situations.

    Because no one can predict what will happen in the negotiations. It may be that the variables in the store may be the variables of the competitors, the variables of the personnel, etc., so as to minimize the impact of these variables to the minimum and minimize possible losses.

    To ensure the effect of holiday promotion, we must make a complete plan.

    < /p >


    < p > 2, note < a href= "http://www.91se91.com/news/index_c.asp" > Promotion Agreement < /a > signing.

    When you talk about holiday promotions, don't forget to sign a complete sales promotion agreement, including price, volume, time, location, size and cost.

    The purpose of doing this is to make the sales promotion clear and written, and the other is to provide a guarantee for them to maintain their rights as legitimate vouchers when necessary.

    Today's KA stores are very strong, and the kind of unauthorized adjustment of sales promotions is common.

    < /p >


    Manpower arrangement for < p > 3, < a href= "http://www.91se91.com/news/index_c.asp > > Holiday < /a >.

    Holiday is usually a vacation. If the supplier wins the sales promotion opportunities of KA stores, it is necessary to make reasonable arrangements for manpower, including salesmen, promoters, drivers, accountants, shipper and other related staff.

    In particular, the salesperson not only has to work himself, but also supervises the arrival of the promoters and other posts related to the sales promotion.

    In stores, goods are often sold out. It is really a pity that a salesperson is not there, or a driver is not there or an accountant is not in.

    < /p >


    < p > 4, customer condition maintenance.

    Good cooperative relationship is not formed in a day, and emotion is the result of long-term training.

    Don't expect to go door to door without holidays.

    There are no regular daily visits. There is no good communication between daily purchasing and purchasing. Once you really need support, what will the purchasing be good for you? Therefore, we must pay attention to giving necessary help and support during holidays or when purchasing performance difficulties.

    To put it bluntly, cooperation with stores is cooperation with purchasing. You must know how to get the approval of purchasing.

    < /p >


    The importance of promotion on holidays and holidays is understood by every supplier. In the course of concrete operation, P is not always able to do well because of one reason or another.

    Since, for holiday promotion investment and spent so much time and energy, of course, I hope to get a good harvest in sales and profits.

    Understand the operation procedures and skills of holiday sales promotion in KA stores, and make the negotiations more effective and save time, manpower and resources. The promotional effect can also be guaranteed.

    < /p >

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