The Third Chinese Honorable Award: L2 Won The Awards Respectively.

< p > a few days ago, "the 2014 China Enterprise Innovation Summit Forum and the third China Honor Award brand influence grand ceremony" was held in the Great Hall of the people in Beijing. The venue is Beijing railway building.

< a href= "http://www.91se91.com/news/index_c.asp" > Li Lang /a > and its L2 once again won the "China Men's clothing industry leading brand" award and "China's young fashion consumers favorite favorite brand" award. The award ceremony was held on the afternoon of the Henan Hall of the Great Hall of the people.

Hua Zun award embodies the public image of the brand, adhering to the principles of fairness, fairness and openness. In the award-winning list recently announced, Li Long and Haier, Lenovo, GREE, Ctrip, FAW Volkswagen, ICBC and other brands have won the list.

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Leaders of the Standing Committee of the National People's Congress, vice chairman of the National People's Political Consultative Conference, vice chairman of the National Federation of industry and commerce, leaders of the State Council and other ministries and commissions attended the meeting. The vice president of the Statistical Society of China, the Deputy Secretary General of the China Consumer Association, the editor in chief of the magazine Association, the president of the China Policy Research Association, the Deputy Secretary General of the China Press Association, the editor in chief of China economic news network, the director of China brand communication research center, the experts of various industries, the chairman and general manager of the enterprises, more than 300 experts, scholars, media leaders and guests attended the P meeting.

Ms. Shen Li, assistant president of the company, and MS. Wang Na, assistant director of L2, attended the conference.

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< p > in the morning session, Mr. Lee appeared as a traditional enterprise, and he talked to Mr. Cui Jiacheng, chairman of the wharf network (Dalian) Information Technology Co., Ltd.

In the first session of the dialogue, Shen Li made a brilliant speech around the topic of how to break through the bottleneck of enterprise development in the past 10 years, and how to make full use of various resources for integrated marketing.

She said that in the face of the astonishing achievements made in the past 10 years in the past two years, in the face of the overall depression of a target= "_blank" href= "http://www.91se91.com/" > clothing > /a, she insisted that the development of "product strength" and "simple but not simple" cultural philosophy and design philosophy were the important reasons for the success of Li Lang in the industry, as well as the principles and commitments of Li long. And for the industry "scientists", "inventors" and "creators" mentioned by the hosts and other guests, Shen Li threw out an alternative concept of industrial identity - the artist.

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From the innovative design personnel training plan to the end level shopping guide training, from the concept of corporate culture to the practice of each department and everyone, from the visual aesthetic enjoyment to the comfortable consumption experience, we deeply realize that the future society is a society that pays attention to fashion, taste, life and aesthetic consumption. The future era is an era dominated by an aesthetic economy. The value of beauty occupies the main value of commodities. The pursuit of beauty is a gradually strengthened demand. Aesthetic sentiment will be applied to every aspect of life. Creativity, inspiration, design, aesthetics, humanities and art, all kinds of abstract concepts and concrete objects, such as words, scenes, and essence of operation, are all in its category. < p > Leon has been committed to creating a modern and minimalist art lifestyle for the vast number of consumers, from product design to window display.

The artistic innovation that advocates brand development is the inevitable trend of the development of the industry. Just as Mr. Wang Zhongming, Deputy Secretary General of the National Federation of industry and commerce, has voiced his voice at the meeting. In the course of the development of enterprises, there is a sentence that may be fulfilled: "the death of innovation is not the death of innovation, but the spirit of entrepreneurship is more likely to die than to die."

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< p > "according to the latest data.

China, as the second largest economy in the world, does not have an enterprise brand to enter the world's top 100. China, as the second largest consumer of luxury goods, does not have an international "a href=" http://www.91se91.com/news/index_c.asp "luxury brand" /a. China, as a big manufacturing country in the world, carries the brand image of "low price" and "low quality" made in China. Even in early 2014, it was slandered by the US trade representative as "the world's first fake product in China".

What is more serious is that China's many famous national brands have been competitive strategic acquisitions by multinational companies, and more than 70% of China's own brands have been left behind after the acquisition. Many excellent national brands have finally been falling down by foreign enterprises. At the beginning of the meeting, Mr. Chen Zhiqiang, President and editor in chief of the economic magazine, said that throughout the whole development, China's brand building is not mature. In the Chinese market full of opportunities, how to open the window of opportunity, lay the road of enterprise development, develop the market potential, and activate the consumption power, is the direction for the Chinese Entrepreneurs who stick to their mission.

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