Professor Du For Wenzhou Leather Shoes Endorsement Cause Crazy
< p > "this road has not been blocked for several times a year."
Wang master, who lives in Twin Towers road in Yongjia, Wenzhou, went out of business yesterday, because he found his house had been blocked up.
It's all because of Korean pop star Kim Su Hyon.
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< p > although the Korean drama "you from the stars" has been broadcast for half a year, Kim Su Hyon's popularity seems to have not weakened.
At 10 o'clock yesterday morning, when Kim Su Hyon appeared in Wenzhou to endorse a a target= "_blank" href= "http://www.91se91.com/" shoes "/a" brand, fans and passers-by filled the whole street, and businesses near Twin Towers road simply put out stalls to rent chairs and ladders.
< /p >
< p > < strong > vermicelli < /strong > /p >
< p > < strong > in order to see the idol side < /strong > /p >
< p > < strong > midnight rain in high speed, /strong /strong > < > >
< p > to see Kim Su Hyon, many fans are racking their brains.
< /p >
Kim Su Hyon went to Wenzhou Shangri-La Hotel the day before yesterday, P.
A group of fans asked around the floor where the idol lived, though they could not go up, but they thought of a way to buy a lot of coloured balloons, and then wrote a blessing to fly to the window of the hotel, hoping Kim Su Hyon could see this in the room.
Including the car parked at the door of the hotel has become a treasure for fans, because Kim Su Hyon was sitting at the airport from the airport, so a large crowd of people gathered around to take photos.
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< p > among fans, the most likely story is Liu Xiaojie.
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< p > she came to Fujian from a long distance bus overnight. As a result, when she arrived in Wenzhou, the driver said she had arrived. She hurried off the bus and found herself thrown on the highway.
It was still midnight, and it was raining again. "As long as I saw all min Jun Xi (the role name of Kim Su Hyon played), everything was not afraid," Miss Liu, who was in a rage at a high speed, was ready to walk to Yongjia, Wenzhou.
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< p > < strong > treatment > /strong > /p >
< p > < strong > thousands of security personnel < /strong > /p >
< p > < strong > plus eight bodyguards close to < /strong > < /p >.
< p > thousands of security guards, plus public security and special police, this is Kim Su Hyon's security battle when he appeared yesterday.
< /p >
Less than P and close to him, there are 8 Korean bodyguards who flew to Wenzhou with Kim Su Hyon on a special plane.
According to the organizers, the price of the charter flights is between 400 thousand and 600 thousand yuan, which are clearly stated in the endorsement contract.
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< p > a publicist told the express that Kim Su Hyon would normally cooperate with him as long as it was stated in the contract.
But yesterday, there are still some things that have not been implemented. For example, at the very beginning, we could ask Kim Su Hyon 5 or 6 questions from the host instead of the media, but at last it was compressed to 2 to 3 questions.
There are also interactive links on the spot, with fans wanting to hug Kim Su Hyon and being stopped on the spot.
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< p > the organizers are also somewhat helpless. "Before endorsing our products, Kim Su Hyon has received 35 endorsements in the Greater China region. He generally does not take part in landing activities.
This time, we made a great concession to let him come to Wenzhou.
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< p > < strong > value > /strong > /p >
< p > strong > two months endorsement < a href= "http://www.91se91.com/news/index_h.asp" > advertisement < /a > 16 < /strong > /p >
< p > < strong > at least 100 million yuan, < /strong > < /p >.
< p > there are statistics made by Korean media. In just two months, Kim Su Hyon got 16 endorsement contracts in China, which is worthy of the name "Asian gold sucking king".
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< p > conservative estimate, these endorsements bring Kim Su Hyon at least more than 100 million yuan, which is more than 3 times that he endorsed products in Korea.
Including this time came to Wenzhou to endorse AOKANG, Kim Su Hyon also received more than 10 million yuan.
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< p > although Kim Su Hyon has many endorsements, it is not easy for the brand to sign him.
It is understood that Kim Su Hyon's brokerage company first asked the brand side to produce a series of information about the influence of the enterprise, and is very concerned about the charity performance of the enterprise, because it is related to whether the endorsement brand is consistent with Kim Su Hyon's personal image.
The brokerage firm also conducted a secret investigation in Beijing, almost because it refused to sign contracts because of its weak influence in Beijing.
The two sides have been in touch with each other for more than ten times before they finally contributed to yesterday's cooperation.
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< p > there are also concerns that the speed of the Korean wave upgrading is fast. Will a href= "http://www.91se91.com/news/index_h.asp" > Kim Su Hyon < /a > go downhill soon? The organizers are confident: "Kim Su Hyon is still the sun at seven or eight in the morning."
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