31St Degree Will Invest 90 Million Yuan To Enter Brazil Market Formally.

< p > < a href= > http://sjfzxm.com//business/ > < < /a > > China's famous sports clothing brand will invest 33 million Real (about 90 million RMB) to enter the Brazil market.

Reported that the 31st degree plan to set up 10 representative offices in Brazil, in southern Brazil, southern Rio Grande Dezhou new Hamburg City to set up warehousing center, is expected to start operation in July this year, the first batch will put 150 kinds of sports apparel products to the Brazil market.

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Sergio Bakalo, general manager of Brazil P, said: "Brazilians like sports, the sporting goods market is vast, and Rio De Janeiro will host the Olympic Games in 2016, so Brazil will be a strategic choice."

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< p > < a href= "http://sjfzxm.com/news/index_c.asp >" he revealed that "/a", 331 degrees will invest in Brazil in the future, and Brazil will be the bridgehead to radiate the whole of Latin America.

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< p > related links: XTEP's same store sales in the first quarter increased by less than /p.

< p > at the press conference of XTEP's fourth quarter ordering conference in 2014, XTEP chairman Ding Shuibo said XTEP's sales in the first quarter of the same store increased by a small number.

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In the press conference of XTEP's fourth quarter ordering conference in 2014, XTEP chairman Ding Shuibo said XTEP's sales in the first quarter of the same store had increased by a small number of units. P

Because too many stocks have been digested and market demand exists, the level of material can be maintained throughout the year. Orders will not decline throughout the year. The gross margin will remain at 40% to 41% this year. Sales of terminal products have narrowed from 40 percent off to 7 to 20 percent off. It is expected that the discount will be maintained in 2015.

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< p > for this year's new products, Ding Shuibo said running series is the highlight, and the football series is also growing.

At present, the world cup is an important advantage for XTEP. XTEP's soccer series is mainly campus series, which is biased towards fashion.

Talking about the number of stores, Ding Shuibo expects to be flat this year.

In terms of e-commerce, he said that the volume will increase significantly in the next three years. XTEP will implement the strategy of "full channel and full channel", providing online products for special purposes, and cooperate with Jingdong, Tmall, Dangdang and so on.

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