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    The Rise And Fall Of Wudaokou'S Clothing Market

    2014/5/30 8:56:00 15

    WudaokouClothing MarketClothing

    < p > here, the world's < a target= "_blank" href= "http://www.91se91.com/" > clothing < /a > a target= "_blank" href= "_blank" > shoes < < hat net > Xiaobian to introduce the rise and fall of Wudaokou clothing market.

    < /p >


    In the 10 years of the early twenty-first Century, the humble clothing market of P was the fashion sanctuary of students from Peking University, Tsinghua University and the people's Congress.

    < /p >


    < p > it runs through the bustling and chaotic Wudaokou commercial district. From Cheng Fu Road to the East, and then along Xueyuan Road, it takes about 300 meters to go south. This is the Wudaokou clothing market in my university memory.

    It consists of two floors of iron shed plus wooden buildings, plus hundreds of small compartment like shops.

    At that time, the clothing market in Wudaokou had not yet been demolished, nor was it replaced by today's neat urban green space.

    < /p >


    Although P is so unremarkable, in the 10 years of the early twenty-first Century, this humble clothing market is a fashionable sanctuary for students from the neighboring universities, Peking University, Tsinghua University, Beijing People's Congress, Beijing University of Aeronautics and Astronautics, Beijing University of science and technology, and North University of science and technology.

    < /p >


    < p > the clothing market in Wudaokou was Han Fan er. The shopkeepers pretended to be their "a target=" _blank "href=" http://www.91se91.com/ "clothes" /a ". They all came from Korea's Dadong gate, so the broken dress, velvet sweater, or a good version of the jeans were always slightly higher than the wholesale market price of the zoo.

    Inflation was not so serious at that time. I remember that a cotton T-shirt, which says "super chaos", was priced at 30 yuan in 2003, equivalent to the price of 20 pancakes in Beijing at that time.

    < /p >


    < p > apart from Chinese aborigines, there are also overseas students from Wudaokou, Japan and even Europe and the United States who come to the clothing market in Wudaokou.

    At that time, the proportion of Korean students was the highest among overseas students in all universities. Their skin was very good, almost no smallpox. They liked wearing baseball caps and wearing a cotton or gold velvet fabric suit.

    In contrast, Japanese students are more particular about them. Boys will draw slender brows. Girls like to make a shining crystal nail.

    < /p >


    < p > 2005 to 2007 is the heyday of Wudaokou's clothing market.

    Whether it's a working day or a rest day, this small and simple market is always crowded with people.

    The fashionable shoppers who dyed the yellow hair and wore the nose rings were much happier than usual. "Big sale" or "new fashion to foreign trade" is a common cry.

    Of course, occasionally, there are some big shop owners who take a "cool marketing". They sit quietly playing games, allowing customers to come and go, and I remain calm. Until the critical moment of bargaining, I can only raise my eyelids impatiently, and dissect from my throat: "refuse to make a counter-offer."

    < /p >


    < p > don't know from what time, like the people in this city, the cost of living in Wudaokou's clothing market under the college bridge is bigger and bigger. The rent of shops is straight up, the cost of clothing labor is increased, and the competition of purchase channels is fierce. The price of clothing is higher and higher, and the price of cotton T-shirt of 30 yuan has increased to two times.

    In the heat wave of the electricity supplier, many young shopkeepers choose Taobao to open shop or simply turn into a company.

    The old buildings around the clothing market quietly disappeared, and the people who made the Chengdu sauerkraut with their delicious snacks were less and less. They silently changed the signs to attract customers, such as hotpot, stir fry, or kebab.

    < /p >


    < p > I can not remember clearly when the fast fashion brand Zara and HM entered Beijing.

    The two popular high street brands featuring short popularity, relatively low price and high-end avant-garde design have swept the universities overnight.

    Ordinary girls, such as school flowers, ban Hua and Ai Mei, have abandoned the Wudaokou clothing market. They choose to spend some time on their pocket money, take the subway to the Zara store on the world trade scale or the HM store on Qianmen Street.

    From the south gate to the new two church, there are always several girls who wear the same HM priced broken flower sling skirt priced at 99 yuan.

    More suitable for students to wear is Japan's imported brand UNIQLO, which is famous for its sales culture of its Chairman Liu Jing Zheng's hypermarket fashion. This brand realizes the low cost of store operation through the unique commodity planning, development and sales system. UNIQLO's entry is in the stage of chasing fashion and China has achieved great success.

    < /p >


    "P" seems to be just overnight, the Wudaokou clothing market is down.

    One day in April 2011, I spent nearly 50 yuan from the East Fourth Ring Road to the Wudaokou clothing market. The taxi price of Beijing taxi was 10 yuan at that time.

    The market is very depressed. Almost 1/3 of the shops are closed. Some shops are holding a banner for sale. Some shopkeepers tell me that the Wudaokou clothing market will move to the next campus of Forestry University, and the new printed brochures will be stuffed into my handbag.

    I strolled around for less than 20 minutes, spent 100 yuan to buy a solid colored gray T-shirt, with melancholy and bustling memories silently left.

    < /p >


    < p > this is the last time I scour goods in Wudaokou's clothing market.

    In the taxi, I saw the a href= "http://www.91se91.com/news/index_s.asp" > market < /a > the white plastic strip that did not change every year. In the breeze of Beijing in spring, like a butterfly that can not fly, it is slightly shaking its broken wings.

    < /p >

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