09 Footwear Industry Development Trends And Shoe Design Trends
First, the development prospect of China's footwear industry is promising. China's footwear industry is developing rapidly. There are three main reasons from the past three hundred million pairs of shoes produced annually to the current annual production of four billion pairs. There are three main reasons. First, the development space is large. China is a large population country, and shoemaking is starting late. In 80s, people in Shenzhen did not have the habit of wearing shoes. Now Shenzhen has long been a leader in urban development and has become a window of civilization.
At present, people's ideas are changing again. From the previous pair of shoes to wear a few pairs of shoes a few years to this year, from this point of view, the prospects for the development of the footwear industry are very broad. The two is the industrial adjustment of a number of rising developed countries, and the main bases for the production of shoes will be set up in China. This is also a favorable international climate. Three, China's national conditions determine its existence. China's employment problem in a short period of time is obviously not achieved by high-tech alone. In terms of policy support, it is not possible for China to give up labor-intensive industries in a certain period of time. Since China's accession to the WTO, the footwear industry is one of the more secure industries.
But even so, we should not be blindly optimistic. The development of events is dynamic. We should have the quality and resilience to meet challenges.
Two, the development of leather shoes design in China - the design of Chinese leather shoes has gone through a curve, adopted the traditional master with apprentice, and the big change was more than 30 years after the exploration. In 80s, the Ministry of light industry of China commissioned two teachers from Italy sent to China for a forty day short term shoe design training course in 1989, which was located in the country, and asked to select twenty designers with more than five years of work experience throughout the country.
In this way, the Italy design law has been introduced to China in good faith. The Ministry of light industry of China has asked trainees to popularize this method widely. This method has been widely spread in many parts of the country through the efforts of trainees.
At present, the main idea of the last sticking method adopted in domestic design is originated from Italy.
This method is characterized by convenience, easy acceptance and accurate layout.
Three, understand the market demand changes, and strive to promote the development of the footwear industry. "Customers pay attention to appearance, may abandon reality, wear bad feeling, and then may turn to reality."
With this characteristic, we should guide consumption, and Chinese consumers are becoming more rational. "Comfort" is the ultimate goal of customers, such as the trend of clothing development.
In order to speed up the development of shoe industry, we can make many efforts.
Such as: (1) set up information window in foreign or coastal areas, separate design from production.
In this way, the developed countries and regions with high shoe-making and information concentration will be able to move the development of the footwear industry in the mainland to a greater extent. (2) to regulate the domestic last type, including the rationality and the rich variety, a form of the last type is a form of high and low feet abroad. Basically, it is invariable and unified. The spare parts can be changed arbitrarily. The boots produced by most of the cotton shoes produced in Italy can not be fasten directly, but in China, they must be equipped with zippers.
(3) research and develop new products and boldly put them on the market.
For example, sponge cake shoes, which have just been developed, have been studied by many people in the industry. They are unstable and will affect walking and wrestling.
But after market launch, through market inspection, it can make up for the defects of girls' height and become popular quickly.
From this point of view, we should be close to the market in the product development and not be restrained by the frame. If the market allows us to take a detour, we should set up the concept that the market is stern and who will fail to go against the market. All these indicate that the current Chinese footwear industry is permeating the vast research space.
For deficiencies, we should learn from Italy, Spain and other shoe making powers.
As a shoe designer, we should keep learning and working hard without fear of failure.
Four, shoe designer's own quality training (1) as a shoe designer, we should first observe the footwear industry.
Don't be afraid of it. Shoes, clothing and so on are all practical products. In practical, popular and obsolete dynamics, good things will be eliminated. Anything bad will be new again. This is regulated by the market and an important feature of the market economy.
(2) designers should establish industry confidence.
Our industry is not a particularly difficult industry, and there is always a way to solve it. It is a small way to solve it. It is suggested that we should consider it in a different position after the problem arises. We should observe carefully and find out what the problem is. Some problems can not be solved by example. For example, mechanical reasons, we should practice more, not be afraid of failure, and seriously observe not only in class but also in class. We can observe others' operations after we reach a certain level, and realize something from them. We can use these to guide our study and work, and dare to practise and dare to play. Perhaps failure is the greatest gain.
(3) the market is constantly changing, and shoe designers should enhance their learning.
As qualified designers, the responsibility of factory design has increased, and the styles have become popular in the market. The change of styles alone can not meet the needs. We must understand the matching materials, such as the last type and the bottom type, and grasp the fashionable styles of clothing, bags, popular colors and coordination.
Our profession is closely related to art. It should have some fine arts foundation, including line, proportion, structure, color and so on.
Urge yourself to grasp all kinds of people's needs under various economic conditions.
Yang Jing: editor in charge
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