• <abbr id="ck0wi"><source id="ck0wi"></source></abbr>
    <li id="ck0wi"></li>
  • <li id="ck0wi"><dl id="ck0wi"></dl></li><button id="ck0wi"><input id="ck0wi"></input></button>
  • <abbr id="ck0wi"></abbr>
  • <li id="ck0wi"><dl id="ck0wi"></dl></li>
  • Home >

    The Importance Of Marketing Sequence

    2014/6/20 20:16:00 35

    Marketing SequenceMarketing StrategyManagement Skills

    Marketing sequence exists in Marketing activities In every aspect, however, regardless of any sequence, first of all, the essential components (links or stages) of the enterprise marketing sequence must be complete and complete, and there is no shortage of "items", otherwise it will not constitute a reasonable and feasible marketing sequence. An overview of the successful examples of new product development argumentation is to demonstrate the feasibility of the market first, then to demonstrate the feasibility of the technology, and finally to carry out economic feasibility argumentation. The three concrete argumentation together constitute the sequence of new product development, which has its respective status in the demonstration sequence and plays an irreplaceable role.


    It is argued that the composition of the elements of the marketing sequence is not complete. It does not mean that the marketing activities of every market sequence should be reflected in every stage of the market sequence. It should be "step by step". Instead, it should be clear that the whole process of the market sequence should be clearly defined, so that the marketing activities can be organically combined with the market sequence according to the actual situation and purpose of the enterprise. In the development of new products, Panasonic and IBM adopted the marketing strategy of "one step ahead", that is, the second step of developing new products, the first step is to let others go.


    These companies are "one step late" and are in the second place in the new product development sequence, not because of their poor technological development capability or lack of funds, but because they see that new products always go through a trial marketing stage. Sales at this stage generally grow slowly, often without profits or even losses. They follow closely the "first step" to try to avoid this test marketing stage, and they can learn from the experience of "pioneer" company activities and take advantage of others. Make up for your shortcoming and create better and more marketable products in a shorter time to win the best hook economic benefits.


       Marketing sequence Each element has its own necessity, but it can not be considered that each element is equally important in the sequence. Objectively, a complete marketing sequence always has its key points and needs people to do great work. If it is not sure or not done well, the purpose of the entire marketing sequence will not be realized or will be greatly reduced. A US business magazine published a research report in 1991, which pointed out that the cellar can bring a profit of 25% to 85% for the enterprise, and the first factor is the service quality, the next is the commodity itself, and the last is the price. The combination of these three factors that decide the return of customers is a sequence, and the most important factor is the quality of service. The president of IBM has even expressed the importance of service in modern enterprise marketing: "our company does not sell computers, but sells services."


    enterprise Marketing In the face of different situations, the sequence of marketing is also not consistent, which can constitute the sequence of sequence elements with invariance. On the contrary, the reverse sequence always leads to a failed outcome. The reason is that there is a causal relationship between the various factors in the marketing sequence. The former stage is the premise and foundation for the next stage.


    It is profitable to plan marketing sequence, and profit is also a standard to check whether the marketing sequence is right or not. But it is worth noting that some marketing sequences may be profitable at every marketing stage, others are not so, or even lose money in some stages. Therefore, we must realize that judging the quality of a marketing sequence is a holistic concept. We must have a global view. We must not doubt the feasibility of the whole sequence because of a profit or loss at a certain stage.

    • Related reading

    Outsourcing Mode Of Marketing For Small And Medium Garment Enterprises

    Innovative marketing
    |
    2014/6/14 7:35:00
    63

    Marketing Without Skill Is Everything From Heart.

    Innovative marketing
    |
    2014/6/13 17:08:00
    73

    Four Tips For Attracting Women From The New Female Shoe Store

    Innovative marketing
    |
    2014/6/13 9:35:00
    35

    Xinshen Linen Cool Fabric Shares Brazil World Cup With You.

    Innovative marketing
    |
    2014/6/12 16:53:00
    44

    Where Is The Way Of Shopping Center?

    Innovative marketing
    |
    2014/6/11 8:58:00
    29
    Read the next article

    Wuxi Labor Union Starts Labor Law Supervision And Inspection

    This year is the eighth year that the labor law supervision regulations of Wuxi labor union promulgated and carried out the labor legal supervision work continuously. The Wuxi Labor Union started the labor law supervision and inspection, and the trade union will issue the "labor union legal supervision opinion", and regulate its labor bank. Next, let's take a look at the details.

    主站蜘蛛池模板: 国产成人tv在线观看| 日韩大片观看网址| 国产麻豆免费观看91| 亚洲精品中文字幕无码AV| 99爱免费视频| 欧美黑人乱大交ⅹxxxxx| 国产高清一级伦理| 亚洲天堂五月天| 777精品成人影院| 星空无限传媒好闺蜜2| 国产对白真实伦视频在线| 久久精品免费观看| 被猛男cao尿了| 成人精品视频一区二区三区| 又粗又黑又大的吊av| youjizz大全| 深夜放纵内射少妇| 国产精品无码MV在线观看| 亚洲中文字幕在线观看| 麻豆高清免费国产一区| 日本亚洲色大成网站www久久 | 久久久无码精品亚洲日韩蜜桃 | 亚洲va国产日韩欧美精品| 国产精品午夜剧场| 日日夜夜天天干| 内射中出日韩无国产剧情| 99久久精品费精品国产| 欧美另类videosbestsex高清 | 你是我的女人中文字幕高清| 97视频免费在线| 欧美XXXX黑人又粗又长精品| 国产人妖cd网站| 一级毛片一级毛片一级毛片 | 又黄又爽无遮挡免费视频| www.97色| 欧美性大战久久久久久久| 国产在线资源站| 三级三级三级全黄| 欧美色欧美亚洲另类二区| 国产欧美精品一区二区| 中文字幕永久更新|