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Haiyang Sweater City Will Launch Its Own Brand Sweater
In 2009, Haiyang sweater city will make strong and sophisticated enterprises as a breakthrough point, encourage enterprises to upgrade through technological innovation, and implement brand strategy, vigorously explore the domestic market. Recently, Shandong Haiyang sweater city commercial operation Department organized a sweater boutique selection seminar, the popular fashion sweater style, and analyzed the technology and cost of products, and will register the independent brand to the market in the future. At the seminar, two domestic brokers from the business operation Department selected 10 fashion sweaters, and analyzed the fashion elements in the sweater design in combination with the current trend. Other department employees comment on each style from the perspective of consumers, pick out their favorite fashion styles, and put forward some amendments to their styles and colors according to their personal preferences. From the angle of production technology, the sweater technician analyzed the product quality, sewing technology, needle type and processing cost. After a comprehensive selection, there are 5 styles that will win the favor of all of you. Wang Yuzhu, director of the business operations department, said that the sea sweater sweater is only drawing on its popular style and fashion elements instead of simply copying the plagiarism. Before the product is put into operation, it will make use of the advantages of its own resources, such as the design center of the sweater City, the brand center and so on, and invite famous fashion designers to make changes and checks and register their own brands. At present, trademark registration has been carried out. It is understood that in production and processing links, the sweater city will place orders on its own computerized flat knitting machine area or seek cooperation with Haiyang sweater manufacturers according to the technological requirements. In the sales channel, the products produced will be pushed to the market through self operated stores, franchisees and agency operators. According to another report, the Haiyang knitted sweater industry association is actively coordinating the Haiyang municipal government's "opinions on further improving the development level of knitted sweater industry" as soon as possible. The enterprises in Haiyang international knitted sweater city are expected to enjoy more preferential tax policies. Since 2009, all enterprises entering the Haiyang international knitted sweater city have sold locally knitted sweater products and raw materials for sale. In addition to enjoying the original preferential tax policies of Haiyang international knitted sweater City, the income tax collected by enterprises should be collected in accordance with the law, and the local retained parts will be returned to the domestic market at an annual rate, so as to open up domestic market sales. The introduction of this policy will greatly enhance the enthusiasm of enterprises to promote their own brands. Yang Jing: editor in charge
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