Shandong Textile And Garment Industry Seeks New Path

　　 yarn Output ranks first in the country, cloth, woollen and non-woven fabrics occupy the second place, and printing and dyeing fabrics, chemical fiber and clothing occupy the fifth place. This is a true portrayal of Shandong's textile and garment industry.

"One is to work for others, the most basic product we produce, the higher the added value is, the worse it will be. If we want to change this situation and realize the scientific development of the textile and garment industry, we must speed up the transformation and upgrading of the textile and garment industry in accordance with the important instructions of general secretary Xi Jinping's Phoenix Nirvana and rebirth of Shandong. On July 2nd, at the Forum on the transformation and upgrading of the textile and garment industry in the province, Guo Shuqing, deputy secretary of the provincial Party committee and governor of the provincial Party committee, said.

　　 Shandong It is a major textile industry province and an important clothing and apparel Province in China. According to the information from the Provincial Textile Association, in 2013, there were 4344 Textile Enterprises above Designated Size in the province. The main business revenue was 11437 billion yuan and the profit was 71 billion 270 million yuan, ranking second in the whole country. There were 1309 clothing and apparel enterprises above Designated Size in the whole province. The main business revenue was 217 billion 30 million yuan and the profit was 14 billion 110 million yuan, ranking fourth and second in the same industry respectively.

The survey shows that, with the acceleration of consumption upgrading and the acceleration of urbanization, the clothing consumption of urban residents in our province has increased at an annual rate of about 10%, and the market demand for home textile products has been expanding.

Facing the current market changes, the problems existing in the textile and garment industry are more prominent. Xia Zhilin, President of the Provincial Textile Association, thinks that the long-term contradictions of our province's textile and garment industry, such as low industrial level, weak clothing design ability, and small brand influence, have not been well solved. New problems such as aggravating external dependence on raw materials, rising labor costs and other new problems have gradually emerged. The overall competitiveness of the industry has been slow up, and accelerating transformation and upgrading has become a real and urgent task. The output value of garment industry and textile industry in our province is only 0.27:1, while Guangdong is 1.25:1. In this year's report on the work of the government, governor Guo Shuqing once proposed that we should jointly explore the issue of whether the cloth that can be widely spread can be turned into clothing, interior decoration and handicrafts.

most important The change of the global textile and garment industry has exceeded people's imagination. With the acceleration of industrial upgrading, the current spinning, weaving and selling are quite different from the original ones. The pollution of printing and dyeing industry has been very troublesome. Now the COD emission of sewage can reach 50 mg / liter. As long as the standard of emission is not relaxed, the pollution problem can be solved completely. In the field of clothing, some famous brands in Italy and Japan have been included in the bag by Shandong enterprises. The merger and acquisition of Shandong clothing enterprises such as Ruyi group has gone to the international stage. E-commerce and other new marketing modes are changing the market structure of the textile and garment industry. The online sales volume of Han Du Yi House reached 1 billion yuan in 2013.

With advantages and opportunities, the development space of Shandong's textile and garment industry is still very large. Guo Shuqing pointed out that to realize the transformation and upgrading of the garment and textile industry, we must constantly extend the industrial chain and value chain, and occupy the high-end of the industrial chain. To guide enterprises to focus more on creativity, design, brand, marketing, talent and other short board, distinguish different levels of market demand, proceed from reality, identify the market positioning of their products. While accelerating the development of Shandong's textile and clothing brands, we must seize the favorable opportunity and acquire internationally famous brands according to the principle of courage and stability, and strive to expand the market space. The government and relevant departments and trade associations should innovate their working methods and services.

Next, our province will speed up the cultivation and improvement of the apparel, home textiles and industrial textiles industrial chain, strictly control the new cotton spinning capacity, transfer surplus capacity in an orderly way, and eliminate backward production capacity according to plan. In 2017, the total sales of clothing, home textiles and industry in three categories increased from 26% to 30% and increased to 35% by 2020.

To make up these short boards of design and brand, our province will speed up the establishment of industrial design centers relying on key clothing leading enterprises, and form a design platform integrating textile and clothing fashion trends, new textile materials, popular fabrics and clothing brands. On the brand, by 2020, there will be 10 Shandong brands with international influence.

In addition, our province will also study the establishment of the Shandong garment industry development fund, through the establishment of guided funds to attract social investment, and provide financial support and protection for our province's garment industry to create innovation, talent brand cultivation, market display and development.