The Price Of Clothes Is Cheaper Than That Of Taobao Sijiqing Summer Clothing.

Pure cotton T-shirt 50 yuan a piece! Pure cotton knee long Korean dress 70 yuan a! Sling, small vest 100 yuan three! Entered in July, Sijiqing clothing wholesale market in nine star, new Hang faction, boutique clothing market and so on more than ten markets started the price reduction mode, and began a real summer sale!

Compared with the past, this year's summer season discounts for small four come not only earlier, but also more ferocious.

The momentum is not big, and the intensity is great.

Sijiqing discount summer wear price is cheaper than Shop

Recently, in a new wholesale clothing market in Sijiqing, China has joined the ranks of the discount army by selling high-end Korean fashion and fashionable European products. Dozens of Yuan T-shirts and hundreds of Yuan dresses can be found in many stores. The real prices and fashions attract people to come and buy. However, there are not many consumers coming to shopping, and many of the beautifully decorated shops are even unattended.

"There are not many people who know the discount information now, but they are all old customers. After all, everyone has not posted the big price signs." at ten a.m., a salesman from a Korean clothing wholesale store on the third floor of new China market said, "a large scale price estimate is expected to wait for more than 10 days. Now everyone is quietly discounting, which is cheaper than Taobao."

It is understood that in July, Sijiqing fashion wholesale market, short sleeved T-shirts, shorts, yarn shirts, dresses and other summer fashions of fashion products were first discounted, compared with the city shopping malls and boutiques discount of half off, thirty percent off, clothing discount in the wholesale market is also more "fierce" "direct" - the clerk directly put the price on the shelf. The fashion on the same shelf, whether short skirts, shorts or T-shirts, is one price, from 150 yuan dress, fashion pants to 30 yuan shorts skirt, at a glance.

The most striking thing is that the discount for men's wear in summer wear is even greater than that of women's wear. In the market of men's wear such as the nine star trade, the reporter saw a quality T-shirt at a price of only fifty or sixty yuan. A man's wholesale shopkeeper revealed: "men's clothing sales are basically" at the end of the day, "and women's wear will be sold longer. By August, there will still be people buying women's clothing. "A really big discount will take more than 10 more days, and ten yuan and twenty yuan will fly all over the sky, but at that time, the clothes will not look good now. Pick a good product and take advantage of it now!" said a businessman in the new central Zhou market.

　 Summer discount is half a month ahead of schedule.

　　 Cool summer This year's clothing business is "more difficult".

"This dress came to 350 yuan last week. This time it came to the market, it turned out to be 150 yuan. Of course, I bought it decisively, and there is still two months in summer. I can't believe that the discount is so fast." Miss Li, who is buying a dress in the new Hangzhou women's clothing market in Sijiqing, has saved a lot of money for her early arrival of the summer dress discount season.

In the middle of July and even the beginning of August, the summer wear discount started in the past half a month. In the face of this wave of discount, merchants blamed the cool summer this year. They complained that the new "summer suit" was caught in the cool early summer, so that the summer clothing wholesale did not show the "hot sentiment".

"If the discount is not given in advance, the summer wear must be overloaded. Everyone thought that the goods on the handle should be exchanged for cash earlier, and the bags would be safe for the next autumn's listing. " Wang boss, who has been doing wholesale business for seven or eight years in the clothing market of Sijiqing, told reporters that there would be hot weather in June. But this year until July, the temperature is lingering at more than 20 degrees. Many operators complain that the peak of summer clothing has not appeared. The wholesale market is ahead of the shopping malls and boutique shops. The discount and the new time should be ahead of schedule. If we encounter such a rainy summer, we must turn the passive into the initiative, and make the "autumn place" through the means of discounts, concessions and promotions.

In fact, clothing enterprises in advance discount, but also intended to slow down the "pressure mountain" inventory risk.

With the increase of labor cost, raw material price and trade environment, the management environment of Chinese garment enterprises has changed suddenly in recent two years. Changes in the external environment have also led many garment enterprises to adjust their business strategy, instead of maximizing their profits and maximizing their ability to respond quickly to market changes and reduce inventory risks.

From the point of view of JEANSWEST, Baleno and Lining, inventory has become a major obstacle to the development of the fashion industry.

"Similar to many of China's most famous clothing production bases, women's clothing in Hangzhou is also facing the pressure of inventory. A well-known women's clothing brand in Hangzhou last year was prepared to sell one hundred million of its products but sold only fifty million less products. What about tens of millions of inventory products?" a fashion brand official in Hangzhou revealed. He believes that the inventory of famous brands is so large that the inventory pressure of small and medium-sized garment enterprises can be imagined.