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    Is Brazil An Accomplice In The Defeat Of The World Cup In Brazil?

    2014/7/11 14:34:00 25

    BrazilNikeWorld Cup

    Here world clothing shoes The Xiaobian of the hat net tells us that Brazil was massacred, and that Nike was an accomplice.


    Yesterday morning, the World Cup semi-final host Brazil 1-7 was defeated at the foot of Germany, and the world was in an uproar. Who should pay for this "slaughter"? Besides the poor Brazil international, the manager and the Columbia culprit who killed Neymar, even the famous sporting goods brand Nike also came on the list.


      "Everything on the World Cup" for the world cup.


    The world cup is a huge stage. As a global sporting goods giant, ADI and Nike have been fighting for the world cup, even at a cost.


    Before the Brazil World Cup, Nike spent a lot of money on advertising the world cup with Wieden+Kennedy advertising companies and Passion animation companies. How much is Wieden+Kennedy? He is one of the biggest advertising companies in the world, including Nike, Coca-Cola, Microsoft, Facebook and other local tyrants. He was awarded the best commercial advertising award by Emmy two. Passion also has a reputation for participating in the creation of Roger who created the rabbit, and was awarded Oscar by "one day in September" (2000), lost and found (2011), and "sugar Hunter" (2013) three.


    In order to win the world cup propaganda campaign, Nike used the special forces "Influencer" in the public relations department, which is Nike's public relations team dedicated to those who have extraordinary influence in various fields. After thousands of choices, Nike has identified 8 stars as the main protagonist and has made a very dynamic theme - "Risk Everything". On the poster, the 8 stars from left to right are French winger Frank Ribery, American goalkeeper Tim Howard, Spanish midfielder Andres Iniesta, world soccer player Portuguese forward Cristiano Ronaldo (C Luo), Swedish center Zlatan Ibrahimovi (Ibrahimovic), Brazil's new generation football idol Ibrahimovic, England captain and Brazil star. They also produced an elaborate animated short film, The Last Game, to make the soccer superstar superhero and the wicked forces attempting to control the sport with computers and clones.


    7 stars were killed in the semi-finals.


    It should be said that the 8 chosen people should be able to ensure that Nike will be unveiled to the final stage of the World Cup finals and even win the trophy. But the ideal is very plentiful, but the reality is too skinny.


    The first to leave is the tall Swedish player Ibrahimovic standing at the center of the poster. Well, in fact, he didn't have the chance to set foot on the flight to Brazil. Sweden's strength in Europe belongs to the middle reaches, and its performance in the European Cup qualifying match in the world cup is poor. Finally, it was eliminated in the two round, 2 to 4 loss to Portugal in the playoffs, and the terminator happened to be the "team mate" standing beside him, completing three goals in second rounds. Hat Portuguese 7 - C Luo.


    After the elimination of Sweden, C Luo did not allow Ibrahimovic to wait too long in front of the TV. After the first 0 to 4 loss to Germany in Portugal, Portugal met the US team in second key battles. Finally, the United States goalkeeper Howard played a stable role (two shots in the ball) and the team's smooth attack. Finally, 2:2 was drawn up, and in the final round of the match he had a very tacit understanding with the German team, and sent C Luo to Europe.


    In the same group encounter, Iniesta and Rooney were also eliminated. Apart from the instability of the team itself, the teams in Spain and England also encountered the biggest two black horses apart from the US team, Chile and Costa Rica. Even if you were the last champion or European champion, you could not escape the fate of the group.


    The worst of the 8 is Neymar. In the 1/4 finals against Columbia, Neymar was violated by the other players behind, leading to lumbar bone fracture. He had to leave early and finish his first World Cup. Before injury, he scored second goals with 4 goals in Argentina, Messi in Germany and Muller in Germany. It was the most promising way to carry forward everything on the blogs and really enter the last battle.


    "Single seedling" ended in the most miserable crying.


    Before yesterday's early morning game, Nike might be praying that the Brazil star Lewis, who left one game, could save the situation. But in the end, he could only weep away from the world cup while crying in the face of the global audience and apologizing to the people of Brazil.


    Because captain Tiago Silva accumulated two yellow cards to suspend the match, Lewis was wearing the Brazil captain's armband. The temporary captain felt deeply sorry for himself and the bad performance of the team. "I just want our fans to feel a little bit happier. "We have suffered a lot for Brazil fans," Lewis told Brazil World Wide Web. "I want to make all Brazilians happy. Everyone knows how important it is, even if it's just football."


      Football candidates are always old eyed.


    Although in other sports areas, Nike must be praised for its vision. Its classic work is to sign Jordan in 1985 for 500 thousand US dollars, and to sign Liu Xiang before the Athens Olympic Games 300 thousand yuan. But maybe Americans are too familiar with football. Nike's selection in football has always been "old eyed".


    Because in 1998 and 2006, the risk of Brazil alone was too great. Nike From the South Africa World Cup, we began to grow widely. But in 2010, the advertising campaign "playing the legend" is already known as an advertising curse. The stars in the advertisement, Ronaldinho, Pato and Walcott did not come to South Africa. Cannavaro, Ribery, Rooney and C Luo came out one after another.


    All the way to go, the next World Cup, invited to participate in the shooting of Nike advertising stars, we need to weigh carefully.

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