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    Shenzhen Textile Expo Highlights Beautiful Bloom

    2014/7/17 15:09:00 16

    Textile ExpoShenzhen GarmentsCotton FabricsAccessories

    July 10th, the China Council for the promotion of international trade. Spin Industry Association, Shenzhen clothing The Shenzhen international textile fabrics and accessories fair, CO sponsored by the industry association and Frankfurt Exhibition (Hongkong) Co., Ltd., was held in Shenzhen Convention and Exhibition Center in 2014. Wang Tiankai, President of China Textile Industry Federation, Xu Kunyuan, honorary president of China Textile Industry Federation, attended the opening ceremony. Zhang Li, vice president of China Textile Industry Federation, assistant to President of China Textile Industry Federation, Xu Yingxin, executive vice president of textile industry branch of China Council for the promotion of International trade, assistant to President of China Textile Industry Federation, executive vice president of China Apparel Association Chen Dapeng, President of Shenzhen garment industry association, Shen Yongfang, senior manager of Frankfurt Exhibition (Hongkong) Limited, Wen Ting, and Du Chenghua, director general of Frankfurt Exhibition (Hongkong), attended the opening ceremony.


    Enterprises from China, India, Japan, South Korea, Singapore, the United Kingdom, Hongkong, China and Taiwan and other countries and regions gathered in the fair. The exhibition accessories at 2, 3 and 4 of Shenzhen Convention and Exhibition Center displayed both innovative and fashionable accessories. These display categories include cotton, wool, silk, hemp, knitting, function, printing, chemical fiber, lace, underwear, swimsuit and other garment accessories and design testing products.


    Expansion of exhibition scale


    It is understood that the Shenzhen international textile fabrics and Accessories Expo attracted nearly 700 exhibitors to gather together and show their demeanor. Among them, there are about 600 exhibitors in China, and over 90 overseas exhibitors. The number of exhibitors has increased by about 17% compared with last year. It is noteworthy that in this exposition, more and more enterprises are willing to take part in exhibitions in regional units. Many exhibitors from South Korea, India, Taiwan, Jiangsu and Shengze have attracted many spectators.


    After years of trials and hardships and the accumulation of exhibition brands, Shenzhen international textile fabrics and Accessories Expo has entered a steady development period. Since 2011, the number and display area of exhibitors in the Expo have been increasing step by step. Especially in the past two years, the scale of the fair has increased by more than 30%, and the exhibition area has reached a record high. In 2014, the scale of the exhibition has reached 30 thousand square meters, up 33% over the same period.


    At the same time, with the expansion of the scale of the fair, the number of exhibitors is also increasing. In order to show the best display effect, the organizers have worked hard in the selection and layout of the participating enterprises, and strive to make the professional audience more convenient to find the most satisfactory products in the face and provide a convenient one-stop shopping platform for them.


    As we all know, Shenzhen is an important brand design, processing and production base in China. It is also a gathering place for textile and garment manufacturing with unique characteristics. Due to its proximity to China's Hongkong, Macao and other places, Shenzhen's garment manufacturing industry takes advantage of its unique geographical advantages in product popular information and latest materials acquisition. Last year, the apparel industry in Shenzhen realized an output value of about 180000000000 yuan and a total export value of more than 8 billion dollars. This huge market provides enterprises with unlimited business opportunities. Therefore, even though this exhibition has expanded the booth, many enterprises still do not get the quota, and can only wait in line or wait until 2015.


       Pavilion 2 is a new look.


    At the current Shenzhen Expo, the pavilion No. 2, which was built by the organizers, gathered many overseas exhibitors, domestic key textile cluster enterprises and special enterprises. Among them, the second Korean exhibitors and India pavilions, which were exhibited for the 12 time, brought high-quality high-grade fabrics and high quality cotton yarn products; the Taiwan exhibition group including 12 excellent enterprises concentrated on knitted, sports functions and embroidered lace fabrics; and the Sheng Zezhan group, which was composed of more than 70 exhibitors, brought high-quality silk like silk fabrics. At the same time, in order to further enhance the exhibition effect, 28 special exhibitors were also arranged to appear in hall 2, bringing more personalized and intuitive display to the professional audience.


    At the same time, the popular trend area at the 2013 Expo was placed in the center of the 2 hall this year, for many enterprises in the industry. Designer And spectators provide professional fabric trend guidance.


    In this era of flourishing and contention, how to correctly position their development direction has always been a difficult problem to be solved. The popular trend area located in No. 2 pavilion has solved this problem very well. The 4 themes of the 2014 trend, the inspirational City, the aesthetic fantasy, the night court and the charming tribe are displayed in front of people. Among them, the inspirational city emphasizes the fabric's technology sense, functionality, maintenance function (microcapsule fabric) and other characteristics; aesthetic fantasy emphasizes the overall artistic form of the fabric; the night palace emphasizes the luxurious and mysterious atmosphere; the charm tribe emphasizes the use of the original sense material. The key words conveyed by these 4 themes: technology, oil painting, luxury, and fusion are visually displayed by a piece of fabric, providing direction for the next quarter's design and development.


    In addition, it occupies an area of about 15 thousand square meters, and Hall 3 and Hall 4 are echoed with hall 2. Among them, hall 3 shows products mainly embroidered lace, functional sports, linen spinning, knitted fabrics and accessories, while the 4 is mainly cotton, wool and knitted fabrics. It is worth mentioning that embroidered lace fabrics, cotton fabrics and knitted fabrics have been growing rapidly in recent years, which is closely related to the season and area of the exhibition.


    Professional services are meticulous.


    In order for all exhibitors and professional audiences to experience meticulous, thoughtful and effective services, the organizers will adjust the contents and modes of exhibition according to the needs of the market every year. As the dominant industry in Shenzhen, the display of women's clothing has been the highlight of the Expo for many years. At the same time, with the growing demand for electricity in the domestic market, the Expo provides a business opportunity for the electricity supplier and fabric enterprises. In addition, in order to meet the awareness of product innovation every year, the Expo is also Fashion Designer They provide comprehensive opportunities for new products, which will provide material and inspiration for their next season's clothing design.


    During the same period of the Expo, the fourteenth China (Shenzhen) International Brand clothing Clothes & Accessories The trade fair and the 2014 Shenzhen garment equipment exhibition will also be held at the same place. The three exhibitions of fabrics, clothing and equipment will reflect each other and promote each other, thus jointly building an efficient trade platform for the seamless upstream and downstream of the textile industry.

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