Wuhan China Commercial Plaza Launched The "Micro Shop" Of Mobile Phones.

Reporters learned from China Commercial Plaza that the mall launched the mobile phone "micro shop" in Wuhan to allow customers to shop anywhere and anytime. Coincidentally, as a leading local supermarket leader, Zhong Bai supermarket has recently launched Alipay wallet in the shop as payment method. This means that the whole channel marketing of local businesses in Wuhan is moving forward further.

　　 China Merchants square Responsible person said, the mall in Wuhan local traditional department store once again "eat crabs", launched the mobile phone "micro shop" so that customers can be free from the environment, space and time constraints, as long as you can open the phone to understand the store's merchandise information and related promotional activities, but also the favorite merchandise and shopping experience to be forwarded to friends circle. micro-blog Share. Compared to WeChat platform, "micro shop" focuses more on the promotion of single products in stores.

In addition to traditional department stores, local supermarkets are also accelerating their efforts to integrate online and offline. The reporter saw a hundred supermarket in Wuchang, and promoted the Alipay wallet payment method in a big way. Customers only need to open the "payment code" in Alipay account so that salesmen scan the code, and they can pay for the goods without drawing out their wallets.

And to encourage customer Using Alipay wallet, the supermarket also launched a promotional activity of "wallet price 10 percent off", with a maximum discount of 5 yuan for many young customers.

China Merchants Plaza responsible person said that the mall through the "micro shop" not only expanded the way of operation of the entity store, accelerate the integration of O2O (offline to online), but also bring more interactive shopping experience to customers. The industry believes that both mobile phone "micro shop" or Alipay wallet payment means the transformation of physical stores from "commodity centric" to "customer focused".

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It is understood that Hangzhou's three point zero barter exchange's first nationwide new mode of operation - listing delisting transaction mode. Listing transaction refers to the transaction of buying or selling all kinds of commodities in the trading system by means of real name listing or spot price. Buyers and sellers can disclose their respective needs, and take two ways of buying and selling the house and selling the seller.

In addition, the delisting trading model adopted by the Hangzhou three point barter exchange is a major highlight of the innovation of trading mode. Buyers and sellers release personalized purchase and sale information through trading platform, release the main attributes and specifications, delivery place, delivery time, quantity, price, payment method and other information of the transaction products, waiting to find the transaction objects, and negotiate the price on the Internet. Finally, when the two sides reach an agreement, an electronic contract will be generated. That is to say, when the enterprise needs personalized product demand, it can match, bid and free choice through the platform, finally, it will save a lot of time cost and strive for satisfactory transaction price.

As a legal exchange established by the general office of the State Council, the national development and Reform Commission, the Ministry of Commerce and the people's Bank of China, and the establishment of the Zhejiang provincial approval document, the Hangzhou three point zero barter exchange is the only one in the country that has no position and does not gamble with customers, but only charges fees as a commission. It also establishes a supervisory committee with the Hangzhou municipal government, which is under the jurisdiction of the Hangzhou municipal government. It regularly checks, examines and supervises the innovative operation mode of the exchange, and creates a truly open, fair and fair trading environment for the enterprises.