POOVE Strengthens Terminal Operation Shijiazhuang Branch To Create New Profit Model For Stores

In recent years, the construction of terminal operation system has become a top priority for enterprises to fight well for channel upgrading. It is not only a prerequisite for ensuring efficient operation of terminal stores, but also a foundation for rapid expansion and replication of enterprise terminals. A few days ago, POOVE 2014 terminal teaching project has been successfully carried out to the benchmarking shop to create and replicate stage, and successfully completed the two stops of Zhuzhou and Zhengzhou stores. The project team came to Shijiazhuang to win the victory and pursue the training of Shijiazhuang's terminal operation and management capabilities, and to replicate the excellent terminal store mode in a wide range, so as to promote the overall upgrading of the profitability of the terminal.

In order to achieve better implementation results, the POOVE teaching team set up the corresponding teaching plan according to the characteristics of different terminal stores according to the results of pre Market Research and the training of tours. Before carrying out the work, we actively explored the training process with terminal partners, and fully mobilized the enthusiasm of retailers.

In the field guidance, POOVE took the teacher to the brand. clothing Display, guidance, sales and management skills, etc. It fully highlights the characteristics of teaching, training, simplification, process, standardization and practicality, so that trainees can quickly grasp the training content and fully define the implementation standards of each process.

For the Shijiazhuang business partners, they are well versed in the importance of terminal construction: Nowadays, driven by the market, the storefront image And the display of goods has become the key to attract customers into stores. Therefore, they take full enthusiasm in learning, actively cooperate with the teaching, seriously study and record training guidance content.

Under the guidance of teachers, students are self-employed to create a fresh and stylish terminal store platform. Apart from the more standardized product display and more refined product division, they also strive to create a brand experience for consumers through creating an atmosphere of easy experience and pleasant shopping.

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The ubiquitous details created a comprehensive upgrading of the store image of Shijiazhuang's major terminals. With the deepening of project implementation, this project is Shijiazhuang. Retailer It has brought huge benefits, and has laid a solid foundation for the new development of POOVE terminal, so that the brand terminal will be promoted to a more scientific mode in management.

The promotion of this teaching project has also made retailers fully baptized in terminal management concepts and retail ideas, and vigorously promoted the upgrading and upgrading of POOVE regional terminals in Shijiazhuang. At the same time, the support and promotion of practical skills greatly enhanced the market insight and comprehensive judgement ability of retailers, which made them full of confidence in future business development.

In 2014, the POOVE terminal teaching and development project team successfully carried out store transformation in Zhuzhou, Zhengzhou and Shijiazhuang, all of which received the expected results. Next, the project team will make persistent efforts and devote all efforts to teaching in two regions of Hefei and Nanchang, to create the most professional terminal platform, and to realize the reconstruction of terminal profit mode, so as to inject new impetus to POOVE's winning terminal and boosting brand development.