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Shaoxing Textile Enterprises Need To Do Foreign Trade
With the financial crisis coming, the international market is weak, and the domestic market has a lot of space. Shrinking foreign trade and switching to the domestic market has become an effective means for many enterprises to resist the "cold winter". when the financial storm hit, foreign consumption decreased, the market was weak, orders fell, and exports were difficult. In the same period of last year, the total export of Shaoxing County decreased by 1.35 billion US dollars compared with the same period of last year. Although the decline of export in January was due to the Spring Festival factor, the data truly reflected the fact that the export of our county did not increase but decreased instead. What should we do if foreign trade is blocked? Many foreign trade enterprises naturally turn their attention to the domestic market. Recently, when interviewed by the China trade fair, when asked how to deal with the current unfavourable international market situation, many business operators mentioned in their answers that an important measure is to open up the domestic market and use the increment of domestic market to fill in the decrease of international market demand. In the current situation of weak international market demand, expanding the domestic market is an effective measure to solve the product outlet problem of enterprises, so as to maintain normal production and smoothly go through the current difficult period. We should not give up foreign trade. The prosperity of textile industry means the prosperity of textile industry Shaoxing County is the leading textile export industry. For the county, the solution to the problem is not only to increase the competitiveness of the whole county's foreign trade, but also to increase the competitiveness of the whole county's economy. What's more, textile products are labor-intensive products on the whole, with low technological content. After more than ten years of hard work, our county textile enterprises have a certain share in the international textile market and won the existing influence. If we withdraw from the international market now, enterprises from other regions will soon fill the gap. At that time, if you want to go in again, you will have to pay more than you do now. Therefore, it is of great significance to do a good job in foreign trade in the current situation of textile industry and foreign trade. In addition, the whole production process is relatively simple. As long as an enterprise has orders, it can guarantee the delivery time and the quality of the products, and does not need to invest a lot of advertising, so the profit can be "at ease". But domestic marketing is different. Brand communication, channel expansion, consumer demand, market development and so on are all issues that must be considered. Therefore, "foreign trade to domestic sales", on the surface, is a change in the geographical position of the market, but in essence it is a completely new strategic transformation of enterprises. Therefore, enterprises should carefully change the market. They should not abandon the international market because of the tight export situation, and then make a 180 degree turn to give up the international market. Instead, we should give full play to the first mover advantage of Shaoxing's foreign trade, strive to consolidate the traditional markets in Europe, the United States and the Middle East, and vigorously expand emerging markets such as Africa, Russia, ASEAN and Latin America, so as to ensure the stability of foreign trade exports. At the same time, we should attach great importance to the export enterprises to do a good job of small profits and high sales. On the basis of making the products sold out, we should vigorously implement the construction of invigorating trade through science and technology and strengthening trade by brand. We should accelerate the transformation of foreign trade export from "running volume type" to "efficiency type", and constantly improve the market competitiveness and product added value of enterprises, so as to promote the industrial upgrading and economic transformation of our county. For more information on clothing investment promotion, click here to enter the responsible editor: Wang Xiaonan
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