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    Guide Shopping Guide: How To Judge Consumer Behavior

    2014/9/1 14:50:00 24

    CustomersConsumptionBehavior

    A good salesperson can always determine the closing time by observing the behavior of consumers in a subtle way.

    We can make judgments by observing many consumers' behavior.

    The consumer psychology decides to purchase the code as follows:

    1.

    customer

    Ask the same question incessantly and yearn for many affirmative answers.

    2, pick up the leaflet page when the salesperson's face is repeated.

    3, deliberately picking on products.

    4, ask about after-sales service, delivery and so on.

    5, discuss a topic on the product with promoters.

    In addition,

    Consumer

    Some casual actions and behaviors also reveal the desire to buy: the clasped hands loosened; unconsciously stroking the merchandise many times; the eyes moving constantly between the goods being introduced and other goods (contrasting the goods); suddenly, there was a long sigh of relief.

    If you observe, your customers appear in any of the above cases, then you can show that the customer has already had the desire and impulse to buy. At this point, the timely closure will remind your customer of the purchase.

    Do not continue to chatter at this time, you know, sometimes buying desire and impulse are fleeting. In China, there is an old saying that "words must be lost". Maybe sometimes you fail because of what you say more than a word.

    This is the importance of timely closure.

    When you know the time to close a case, you need to know some good ways to close it.

    Sometimes the customer's psychology is swimming between buying and selling. At this time, you need to make bold decisions to help them make decisions for buying.

    The following methods are available for reference.

    1.

    Example method

    :

    "The leaders of our shopping malls are using this brand, you can buy it at ease, you can't be wrong", using authoritative people, acquaintances, or other representative people as an example to help customers to make up their minds.

    2. Praise method

    "You really have a good eye. How many clothes have we sold this week? A lot of people like this style."

    3, encouragement Law:

    "If you think so, let me help you to make a ticket," and encourage customers to make decisions with the help of determination.

    4. Suggestive Law:

    "When you sell this dress, your family will be very satisfied," he said, by suggesting others' opinions, so as to strengthen their own judgement.

    There are many many ways of closing the case. In the actual promotion process, different strategies should be adopted according to different consumers and different consumption environments.

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