Marketing Manual: Matters Needing Attention In Telemarketing

To make sure that the goal is clear, what I want to bring to my customers: I feel like I have no time to give customers the feeling of my phone assistance to customers. What objections do customers have to my phone?

First, telephone preparation.

1. emotional preparation (peak state)

2. image preparation (mirror smile)

3. preparation for sound: (clear / pleasant / standard)

4. tools preparation: (three color pen black, blue and red; 14 open notebook / white paper / pencil; fax, note paper, calculator).

Successful sales will start with a little bit of detail. Looking at the details of our customers, we can see that our work style and simple things are the key to successful sales.

Two, the five details and key points of calling:

1. listen with your ears, listen to details; speak and communicate with your mouth; repeat your notes with your notes.

Two

Time calls, the same kind of phone calls the same time, important telephone calls for time to play, communication calls do not exceed 8 minutes.

3. standing up and calling, standing is a persuasive power.

Participate in subconscious learning with body movements.

4. listen carefully: concentrate on the current phone calls (understand feedback suggestions and complaints).

5. don't interrupt your customers, and respond sincerely and enthusiastically to each other.

Three, the three principles of telemarketing: loud, excited and persistent.

Four, the core concept of marketing:

Fall in love with yourself, fall in love with the company, and fall in love with the product.

1. every call is a rich call.

2. telephone is our company's public relations spokesperson.

3., if you want to make a good phone call, you must have a strong self-confidence.

4. make a good phone call and praise the customers first. Telephone communication is your own mirror.

5. telemarketing is a pmission of confidence, and whether the pfer of emotions can infect each other.

6. telemarketing is a game of psychology, with clear, cordial and clear voices, according to the frequency of each other.

7. no one will refuse me. The so-called rejection is just that he does not know enough, or that I can make better phone calls.

8. the person on the phone was my friend, because I helped him grow and helped his company make a profit, so I called him.

9. the quality of advertising depends on the quality of business telephone answering. The value of all incoming calls is ten to one of the value of telephone calls.

10. introduce products and shape product value: use data, figures, time, story telling, and emotional expression to prove the value of products.

Five.

Eight ways to establish affinity:

1. the law of praise.

2. language synchronization.

3. repeat what customers say.

4. use customer's pet phrase.

5. emotional synchronism and belief synchronization: a unified structure: I agree with you to change all "but" into "Simultaneity".

6. tone speed synchronization: according to the visual type, auditory type, sensory type use each other's presentation system to communicate.

7. physiological synchronism (breathing, expression, posture, action - mirror reaction)

8. humor.

Six. Appointment telephone:

1, good for customers.

2, clear time and place.

3. Who will attend?

4. Do not talk about the details.

Seven, design our words with six questions:

1. who am I?

2. what am I going to talk to the client?

3. what benefits do I have to clients?

4. what can I prove to be true and correct?

5. why should customers pay the bill?

6. why should customers pay now?

Eight. Professional terms in marketing: Idioms:

Idiomatic expressions: what's your name?

Professional expression: May I know your name, please?

Idiom: your problem is really serious.

Professional terms: I'm better than last time.

Idiom: the problem is that the product is sold out.

Professional expression: because of the high demand, we are out of stock for the time being.

Idiom: you don't have to worry about this bad repair.

Professional expression: you may rest assured after this repair.

Idiom: you are wrong, not like that!

Professional expression: sorry, I didn't say it clearly, but I think it operates in a somewhat different way.

Idiom: pay attention, you must do well today!

Professional expression: if you can finish it today, I will be very grateful.

Idiom: you didn't get it. You heard it this time.

Professional expression: maybe I am not clear enough, please allow me to explain it again.

Idiom: I don't want to make you repeat the same mistakes again.

Professional expression: I am confident that this problem will not happen again.