College Students Start Up Mobile Internet

　　 Internet And the mobile internet field needs innovation most rapidly, which provides a big gap and market for college students' entrepreneurship. In September 19th, the 2014 largest education and entrepreneurship competition in China was held at South China Agricultural University. The 6 projects were mainly focused on the Internet and mobile Internet, involving K12 learning, language training, curriculum promotion and other fields. Compared with large and wide Campus Internet products, investors who take part in grading favor more precise positioning products.

Focus on mobile Internet

It is understood that with the growth of the mobile Internet, post-80s, post-90s college students, building websites, developing WeChat platforms, and APP are not difficult problems for them, so they focus more on this field in their business. In recent years, a micro signal called "smart smart campus" has attracted much attention. This is the WeChat public service number developed by Hua Nong students. Freshmen can view the panoramic view of Hua Nong 3D on mobile phones. They can also inquire about dormitories. They only need to input their names to find out which dormitories they are assigned to, and also to view the situation of their roommates and the panorama of their dormitories.

Chen Binhao, a sophomore in Hunong electronics and information engineering, is the main person in charge of the micro signal team of the 10 person. According to him, the micro signal has 15 functions, including checking curriculum tables and reviewing books and information. Since it was launched in September 5th, it has exceeded 50 thousand visits in a few days. When it comes to the issue of income, Chen Binhao is clear that "we will not get instant results". We need to wait for the platform to mature before we can get results. "We want to take the financing route and attract more cooperation after becoming bigger and stronger."

South China Agricultural University Economic management Professor Zhang Guanghui, director of marketing and marketing, points out that the key to college students' entrepreneurship is lack of social practice. "At present, the biggest problem of College Students' entrepreneurship is not combining their ideas with reality. Many college students are only at the stage of creativity, instead of putting this idea into action and transforming it into a business mode. Therefore, college students must participate in social practice under the premise of learning knowledge well. Only when they are in touch with society can they transform their ideas into productive forces.

Product positioning clearer and more popular

Long Ming, vice president of the winning network, said that from the current situation of College Students' Internet entrepreneurship, their entrepreneurial projects tend to be more grounded and more based on their own needs. The drawback is the lack of macroeconomic and social research and the ignorance of conventional business analysis logic. For example, to do APP business, we must know the market before we do it. We must precisely locate the users.

Zhang Shu, manager of investment and acquisition in New Oriental, said that college students who use the Internet to do pioneering work well are all aware of the campus economy as the breakthrough point and the campus market is very large. However, according to the actual situation of the project, they tend to make big and complete rather than small and accurate, which leads to the low success rate of College Students' entrepreneurship. "As an investor, when we choose the college students' entrepreneurial projects, we prefer small businesses and focused projects. The products are clear and targeted. Like this competition, the "brush test" project is a small and beautiful APP, entrepreneurs see the second tier market international education examination business opportunities, dare to challenge and subvert, and such projects in the current domestic The education market is still blank, very unique.