Chinese Designer New York Fashion Week Wins Its Own Brand.

According to the United States, "life is long like a marathon, and it is as transient as a snap." Hu Yuanyuan (Vivienne Hu) decided to join the fashion industry after three years of investment banking. The self created brand of the same name has made remarkable achievements in just two years. After the opening of SOHO store, it was favored by New York fashion week and became a hot new design star. From the gorgeous turn of career, the hardships of creating a brand, and the unknown story behind the fashion week, Hu Yuanyuan, a new Chinese designer, gave us a brief introduction.

Hu Yuanyuan's love for painting is almost infatuated. In her own words, the process of painting can forget everything. What she loved most was a one minute sketch, which could draw hundreds of pictures in a day. Hu Yuanyuan equates the state of thinking and the design with the design, which is the fascinating place of design.

Hu Yuanyuan, 17, went to Germany to study in high school from Anhui. After 7 years in Europe, he came to the United States to join the investment bank as an enviable post. But three years later, she resolutely abandoned her high salary and entered Parson Institute. After graduation, she became lucky to be a designer Yigal Azoural. Oscar Dela Ranta Intern. In 2012, Hu Yuanyuan founded his own. brand 。

In the following two years, she not only opened her own brand store in SOHO, but also was selected as the largest trade show ENK in the United States, and this year, she was invited to join the New York fashion week, which was held by IMG, the largest fashion show in the United States. And in the process of entrepreneurship, Hu Yuanyuan also began to taste the motherhood.

"Everything is in order." Hu Yuan Yuan Say.

After eight to ten seasons of precipitation and accumulation, Hu Yuanyuan submitted his works and applications to New York fashion week with the encouragement of his friends. The media that came to the scene would be screened by stages and quickly put out an olive branch to her. The night before the announcement, Hu Yuanyuan received an insider message from a sponsor friend, telling her that she was selected.

Hu Yuanyuan recalls that until second days of enquiry and confirmation, she finally believed that she had indeed passed a rigorous selection, and was about to climb many of the world's most ambitious international stage. From that day on, Hu Yuanyuan, who was very surprised, cancelled all his vacations with the team immediately. He spent the next month and night working on his work to make every effort to reach the stage of fashion week.

Now, Vivienne Hu, the brand of the same name, has gained a foothold in New York, California and Beijing, and Hu Yuanyuan is also facing enormous challenges of expansion and transformation. Aware of the limited audience of the high-end young clothes originally positioned, Hu Yuanyuan revealed that the series of clothing brands has already developed a secondary brand, and the first batch of accessories has been launched, especially in California.