The Future Development Trend Of Clothing And Footwear Wholesale Market

On the one hand, GDP is in full swing every year. Speeding Development, on the other hand, is an embarrassing situation supported by physical enterprises. The market economy must be analyzed from the perspective of the market to understand the market deeply. Since last year, the major clothing and footwear wholesale markets in the country have entered a marked depression, and the volume of transactions has dropped dramatically. The middle wholesalers are facing transformation or delisting.

Recently, I visited the Lijia shoe town in Fuzhou, Fuzhou, Fujian. It is understood that the shoe city has been operating for over a year. Since last year, nearly 50 wholesale stores have been closed. From the whole, the shop operators who are still in operation are also listless. 35 people play cards and entertainment everywhere, and there are few customers in the market. A business operator on the first floor of the market said that everyone's business had started to slide last year, and the situation was even worse in the first half of this year. An operator next door said that the pressure was very high this year. Pay Shop, so that wholesale do not have to do. The writer asked why he had to spend a lot of money on shops because he had a bad business. They said that they had already subscribed last year. Besides, we did not buy shops, there was no place to go, not to continue to make shoes and not to know what industries to do.

From the distribution of the whole commercial city, Li Jia shoes city is only a small part of the whole Li Jia International Trade City, and the volume of Li Jia international trade city is very large. Look at the hot work site, and look at these helpless households, I feel vaguely that "empty city" is about to emerge. On the 2 floor, we only saw where the brands of slit leaf bird shoes and Shenzhen lion wolf men's shoes were still open, and asked why they didn't concentrate on moving down or in the middle position. The head of the lion and wolf shoe industry said that they were going to expand a little last year, but there was no place to move the new land in a year. He said that there are so many people visiting the site on the 2 floor every day, hoping that they will not invest in the shops, otherwise the market will not be able to rise. Now worried that such a large market has not opened up at the same time, he would not be optimistic if he entered the market in batches. The Fuzhou market planning and construction before 2015 did not include the current market, which is the investment behavior of real estate developers and non-governmental planning. At present, the market is rather difficult in 3 or 5 years. Whether the market can rise depends on the nature of investors. If Lijia group aims at selling the house, and the market takes longer or can not rise. If it works like Wanda, it can flourishing in a short time. There has been a fundamental change in the format. Especially the impact of online sales is too great. The wholesale function of clothing and footwear is obviously weakening in the future, or directly replaced by factories. If the state formulating the standardization of shoes and clothing size, wholesalers and physical retailers will close down in the future. Listening to his analysis is indeed very organized, reflecting the businessman's keen sense of smell and rational judgement.

E-commerce is not only a fatal blow to these wholesalers and retailers, but also a qualitative change of the future business pattern. The listing of Alibaba in the US can only make wholesalers and retailers have no way to go. Li Jia international trade city plans to clothing, footwear, small commodity electronics, and whether such a large market can not be done by publicity, but how to create new thinking and new business models with these operators. In the future, the wholesale market of the whole country must change the existing business mode. We must take the wholesale and retail price service, and let the customers experience the new consumption concept. Wanda's success is shopping, entertainment, food and housing, large business super integration. Whether Fuzhou Lijia international trade city can surpass Wanda test is the ability and responsibility of the whole business operation mode. The era of developing economic slogans has passed. Pragmatic style and innovative ideas are the mainstream of the future.