Limited Edition Bobbi Lagrange Makes Net-A-Porter Enter Millions

Many people on the other side are busy buying a special Bobbi doll -- platinum Bobbi Lagrange.

Yes, although the cool appearance of old Buddha doesn't make people think of Bobbi with blond hair and sweet smile, he is good at cross border fashion circles.

It is possible.

2 months ago, the news of Lord Bobbi's classic dress would be made into a Bobbi doll, but most people thought that the old Buddha would be made into Ken's boyfriend.

As a result, his clothes (black fingered gloves, high collar white shirt, black jacket and black super) were all used on the real Bobbi doll. For this reason, Bobbi also turned his golden hair into the silver thread of old Buddha.

Barbie, vice president of global affairs, said in an interview: "Bobbi, who wears the most famous designer in the world, must be extraordinary."

It means that this is a limited edition of Bobbi.

Recently, platinum grade Bobbi Lagrange doll was officially released at Carle Lagrange's designated store, fashion luxury shopping website NET-A-PORTER.COM and Paris Colet fashion store.

Net-A-Porter claims that they have got 999.

These expensive toys, priced at 135 pounds (1341 yuan), were sold out after hours of sale on Net-A-Porter.

This means that Bobbi Lagrange has created about 135 thousand pounds (1 million 341 thousand yuan) of sales for the fashionable e-commerce website in a few hours.

"Nothing can make us more excited," Bobbi Kim, Culmone vice president of dolls product design, said in an interview. "Bobbi Lagrangian dolls will combine two famous global fashion brands in a legendary way. This will bring incredible experience to both of us."

By 2014, Bobbi, the most symbolic product of MATTEL, was 55 years old.

Since its birth, this golden hair doll has been labeled "fashion doll".

In the 1959 year, the first Bobbi doll wore the most fashionable black and white zebra bathing suit at that time, and sold over 350 thousand in that year.

Since then, Bobbi has been closely linked together.

Barbie has its own clothing and accessories products. It also went to New York fashion week 5 years ago to show up in the fashion week, wearing DVF, Vera Wang and CL designs.

In the past fashion week in Milan, Jeremy Scott, the creative director of Moschino, once again proved that Barbie is a well deserved Fashion Icon.

Accompanied by the Chanel show in Paris fashion week debut, Bobbi Lagrange's sale is also unusually hot.

Although Net-A-Porter has been sold out, he can take a chance on eBay, but the price has been fired to 550 pounds or even 2150 pounds.