Synchronized Development Of Garment Industry And Technology
1.iPhone and jeans
Hmm? What does iPhone6 have to do with jeans? But these two seemingly irrelevant things really involve each other.
The Apple Corp's two mobile phones, iPhone6 and iPhone6plus, are 4.7 and 5.5 inches in size, respectively. This is a big dimension for smart phones. In fact, many iPhone6plus users can't even put their cell phones into jeans pockets. Even if they can be put in, the problem of easy bending of large screen phones is also due to the limitation of pocket space. However, the fruit powder will soon be worried about this reason, because UNIQLO, Levi's and other 5 clothing brands are science and technology Make concessions. J.Crew, an American leisure apparel brand, said: "throughout the design process, we have always considered every aspect of our daily life, and mobile technology is no exception. We have considered all the details and designed a special inner pocket to install all versions of iPad or tablet. In response to this problem, Levi's, a famous American brand, said: "this is not specifically for iPhone6. In fact, our philosophy is just like Jobs, which is to design products that can make people's lives better."
2. clothing and 3D printing technology
With the progress of science and technology, the mysterious 3D printing technology is applied more and more widely. Nowadays, in many fields, 3D printing technology has been well used and has been affirmed in different fields. While in clothing In the industry, the future 3D printing technology will also play a very important role. After the designer has designed the work, he can print the 3D for the first time, observe the design effect, and correct the unreasonable parts in time. More convenient is that you can use real photos to send it to the fashion designer, and the designer can make costume design according to the real person model. This process is much better than the simple data effect. It can be regarded as a new form of "tailoring". In some aspects of advanced customization, using 3D printing technology can solve the inconvenience of many distances, so that the best designers in the world can design clothes for you in time. In terms of clothing accessories, the use of 3D printing technology allows the best clothing accessories to be printed out most quickly, and then can be used on clothing. It can quickly select a very good collocation effect, providing a supplementary role for clothing sales and dress design.
3. clothing business and virtual fitting room
With the development of the Internet, e-commerce is becoming more and more popular and valued by garment enterprises. However, online shopping clothes can not be tried on, and it is easy for consumers to buy clothes and find that they are not suitable for themselves, or the number of codes is inappropriate, resulting in a large number of returns. Consumer You can choose clothing according to your height, weight and data, greatly reducing the chance of buying unfit clothes. At the same time, the virtual fitting room can also display the effect of wearing the same virtual models of the same body data as consumers, so that consumers can choose to return products after they feel "not suitable for themselves" after getting the clothes. It can be said that the emergence and gradual promotion of virtual fitting rooms will promote the further development of clothing e-commerce.
4. Internet brings up O2O mode of garment industry.
O2O, or OnlineToOffline, will soon combine offline business opportunities with the Internet to make the Internet the front line for offline transactions. In this way, line service can be used to line up customers, consumers can use the line to screen services, and transactions can be settled online, and soon reach the scale. With the development of clothing e-commerce, many offline clothing stores have become the fitting rooms of online shops. Therefore, some garment enterprises take the development mode of O2O, take online under the single line, line sales for offline store drainage, shop fitting online purchase, delivery to door, and so on, so that online, offline sales can promote each other and develop together.
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