How To Control Inventory From The Source Of Goods
Let the shopping guide simulate ordering.
The person in charge of the shop and the seller is often not the same group.
The order time and the time of delivery are often six months apart.
On the ten day before the official delivery, the store manager will organize all the staff members to have at least three meetings.
At the first meeting, the person responsible for ordering will communicate with the store manager and dozens of shopping guides, tell them what goods are ordered in the spring and summer, as well as the main promotion and image payment. The second meeting will focus on the technology and quality of each product; at the third meeting, send a purchase order to each guide to simulate the order.
Set up a "buyer Award" with a bonus of 2000 yuan.
Which purchase order is most consistent with the sales results this season, and it will be available.
After simulating the order, the first 20 items selected by the shopping guide should be compared with the order list. If we find that the buyer thinks a good sale half a year ago, no one chooses the shopping guide, then we must analyze the reason quickly and make the sales promotion plan ahead of time. If there are several items in it, the shopping guide members will take a fancy to it, but when they order very little at the beginning, they need to catch up with the order and replenish the goods.
Large quantity
style
Advance shipment
Many stores will choose August 15th on the day of autumn and winter wear.
If you go ahead, you must hang the windows 6-8 days in advance to impress the customers and attract some fashionable consumers.
But you can't take all the money out of the goods in advance, but you can only take out the 20 largest quantities.
The largest amount of stock is often the best seller who thought it was best to sell.
Therefore, we should put these funds in front of consumers in advance to observe the reaction of consumers.
In the exhibition time, we should implement the indicators such as the rate of goods to be sold, the rate of touching goods, the inquiry rate and the trial wear rate.
If these four indicators are very high, we must quickly check the order quantity enough, if these indicators are very low, we must hurry up to do promotional programs.
Band
Loading goods
Freshness
The so-called "band on the goods" means that when shops are on new products, they do not put all the new products on one season at a time, but they are divided into several times according to the characteristics of the products, so that there are several peaks in turnover. For example, the autumn clothing can be divided into three times in the early autumn, mid autumn and late autumn.
General
shop
All the new products will be put out of the shop at the beginning of the season, but the goods will sell well in the first one or two weeks. The lower the turnover, the more the salesmen complain that the goods are sold out, and the rest are goods that are not well sold. It is difficult to mobilize the enthusiasm of the shopping guide.
Moreover, the goods are easy to bring the space of visual expression of single product is not enough, it is difficult for guides to memorize so many product characteristics.
If the goods are divided into two zones, these problems can be avoided and the total volume of turnover will increase.
Therefore, when the shopkeeper and shopkeeper are loading the goods, they should pay attention to the arrangement of the wavebands, and arrange the time, order and quantity of the goods on the basis of the communication with the commodity Planning Department of the manufacturers so as to reduce the stock of the goods.
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