Underwear Store Operates Big Price War, Killing One Thousand Enemy Self Damage Eight Hundred

Underwear industry as

The last piece of cake in the industry has attracted many investors to join the industry, and the brand underwear shop has become the choice of many small and medium-sized investors. This also leads to more and more branded underwear stores, and the market competition is becoming more and more intense.

Walking on a commercial street, you can see bookshelves and dozens of underwear stores with different brands.

How to attract customers into their own homes

Become a problem for many lingerie shops every day.

As a brand underwear shop owner, the pursuit of profit is the pursuit of performance improvement.

In order to attract customers to enter the shop to buy underwear, the shopkeepers are trying to find ways to do all kinds of holiday promotions, various discounts and various kinds of fuses.

Because these shopkeepers are well versed in what consumers like most is letting profits, and because of this, many shopkeepers make articles on the price of their products.

Many underwear shopkeepers suppress their competitors in order to encroach on the market, forcing the price of products to be particularly low, thus triggering price war.

Of course, this kind of price war is very popular among the consumers. But for the underwear store operators, this vicious competition is not a good policy.

Miss Xu Haishan is Shenzhen.

The teacher of the Training Department of fashion company is specialized in training and marketing knowledge training for visiting customers.

"It is a vicious market competition," Xu said. "This is a vicious market competition. Besides, price war is also bad for ourselves. We must know that one thousand of the enemy's losses are eight hundred, and that the pursuit of profit by the underwear shop is a matter of losing profits by price war."

As an underwear store operator, it is understandable to pursue the occupation of the market and expand the share of sales, but we can achieve this goal through the correct channels.

The so-called perfume is not afraid of deep alley, a lingerie shop can rely on excellent product quality and quality service to win customers' favor.

By finding the right marketing methods to attract new customers and retain old customers.