Shandong Textile And Garment Industry Pformation And Upgrading Implementation Plan Released
Shandong is a major textile industry province in the country. It has a textile industry system with complete categories and complete industrial chain, including cotton textile, printing and dyeing, wool textile, hemp textile and home textile finished products, knitwear, clothing, chemical fiber, textile machinery and other sub sectors.
The textile and garment industry is a traditional pillar industry and an important livelihood industry in Shandong province. In order to consolidate and enhance the competitive advantages of Shandong's textile and garment industry, this plan is formulated.
I. industry Present situation
(1) a relatively complete industrial system.
Shandong is a major textile industry province in the country. It has a textile industry system with complete categories and complete industrial chain, including cotton textile, printing and dyeing, wool textile, hemp textile and home textile finished products, knitwear, clothing, chemical fiber, textile machinery and other sub sectors.
In 2013, 4344 Textile Enterprises above Designated Size reached 11437 billion yuan in the main business, 108 billion 980 million yuan in profits and taxes, 71 billion 270 million yuan in profits, and the total export volume was 21 billion 600 million dollars, ranking the forefront of the same industry in the country.
There are more than 180 employees in textile and garment industry.
(two) having a certain competitive power.
At present, there are 30 textile and garment industrial clusters in the province's textile and garment industry, including 21 state-level industrial clusters.
It has 38 well-known trademarks in China, 178 famous trademarks in Shandong, and a large number of famous brands both at home and abroad.
There are 88 enterprises and technology centers above the provincial level, of which 14 are state-level enterprise technology centers.
Since 2010, Shandong textile and garment industry has won 1 National Science and technology progress awards, 1 national invention awards, 1 Chinese patent gold awards, and 135 provincial and ministerial level science and technology progress awards (13 of the first prize).
(three) have a number of benchmarking enterprises.
After years of development, a number of benchmarking enterprises have sprung up in the textile and garment industry of Shandong province.
In 2012~2013, China's textile and garment enterprises ranked 500 among the top 500 enterprises in Shandong, accounting for 15%, of which the top 5 were Shandong 3.
(four) the product sales market is broad.
Shandong's textile and clothing products export all over five continents. The export market is ranked by export volume: Japan, the United States, the European Union, Africa, South Korea, ASEAN, Hongkong and Australia. The above market accounts for about 85% of the total export volume of textiles and clothing in the province.
The domestic market, especially the sales market of primary processing products such as yarn and cloth, is mainly concentrated in the Yangtze River Delta and the Pearl River Delta region.
Two, main problems and gaps
(1) the industrial structure is not reasonable, and the proportion of initial processing is higher.
The textile and garment industry structure of Shandong province is dominated by cotton textile primary processing products. Compared with the advanced provinces and cities in the south, most of the products are in the low value chain of the value chain, and the intensive and deep processing capacity is relatively weak. The degree of division and cooperation and specialization is relatively low, and the proportion of the final products is not high.
(two) the development of printing and dyeing industry is lagging behind.
The printing and dyeing industry is an important industry that embodies the core competitiveness of the textile industry. It is a key link in the link between the textile and garment industry chain. It plays an irreplaceable role in improving the added value of textiles, enriching the color of clothing and home textiles, and enhancing the comfort, fashion and functionality of clothing and home textiles.
For many years, the dyeing and printing ability of Shandong province is obviously insufficient, which is very incompatible with weaving ability, and has become a bottleneck restricting the development of textile and garment industry chain.
(three) industrial textiles start late and develop slowly.
Industrial textiles, as an indispensable basic material for new energy, aerospace and new materials, environmental protection filtration, medical and health, high-speed railways, highways, reservoir dams, automotive interior decoration, safety protection and other fields, have broad room for development.
At present, the industrial textiles in Shandong only form a certain scale of geotextile textiles in Lingxian County, and scattered in other cities and towns.
(four) the technical level of equipment is relatively low.
The cotton spinning industry of Shandong province is relatively backward in addition to the advanced equipment level of large scale backbone enterprises, and the equipment of small and medium sized cotton spinning enterprises is relatively backward.
The difference between the equipment and technology level of dyeing and finishing industry is greater, the degree of automation of equipment is relatively low, the three key technologies such as numerical control of process equipment, numerical control of logistics equipment, and central NC of production process need to be breakthroughs. Advanced printing and dyeing automation equipment is monopolized by developed countries and the price is expensive, which greatly restricts the development of dyeing and finishing industry.
(five) lack of brand building and fashion creative design.
The sales of textile and clothing products in Shandong are mainly based on OEM, and the number of famous brands with strong competitiveness is small.
The famous brands of clothing in Shandong are far less than those of advanced provinces such as Zhejiang, Jiangsu and Guangdong.
2014 in the brand value list of the Hurun clothing home textile industry, the top ten brands are Fujian, Jiangsu, Shanghai and Zhejiang each with 2, Beijing and Guangdong each have 1, and no one in Shandong province is on the list.
Clothing, home textiles, fashion and creative industries lack of design ability, public service platform is not perfect.
Women's clothing, children's wear and outer garment are relatively weak.
(six) the development of specialized trade market is slow.
Compared with the Pearl River Delta and the Yangtze River Delta advanced provinces and municipalities, the textile and garment market in Shandong is not fully functional and low grade.
Some markets, such as Ji'nan, Zichuan, Linyi and the comprehensive clothing market, started early, but they did not develop rapidly, and their radiative effect was not strong.
The professional market in the province is mostly a two or three level wholesale market with a low reputation. It can not compare with the large wholesale markets such as Guangdong, Zhejiang, Jiangsu and so on.
(seven) traditional competitive advantages are challenged.
The main manifestations are:
First, the cost of raw materials remains high.
Cotton is the main raw material of cotton spinning enterprises, accounting for about 70% of the total cost of production.
At present, the State applies quota management to imported cotton, and domestic cotton is not in line with the international market, forming a "high price cotton difference", which seriously weakens the international competitiveness of cotton spinning enterprises.
The two is the increasing number of international trade frictions.
Since the outbreak of the financial crisis, trade protectionism has risen. Trade protectionism and technical barriers against China have increased significantly. Trade frictions caused by textile and clothing exports are becoming more and more serious, and exports are affected.
The three is the difficulty of financing and the high cost of financing.
According to the relevant investigation, the loan interest rate of Shandong textile and garment enterprises generally rose more than 30%, and quite a lot of enterprises were forced to accept the acceptance bill business, which increased the financing cost of enterprises.
The four is the shortage of human resources.
The textile and garment industry is a labor-intensive industry.
In 2013, enterprises generally raised wages by over 20 to 30%, but there was still a shortage of labor and some enterprises were underemployed.
Three, industry development trend
(1) the textile and garment industry has a stable development space.
1, with the increase of consumption level and the acceleration of urbanization, the potential of the domestic market is enormous.
At present, the clothing consumption of urban residents in Shandong is growing at an annual rate of around 10%, with annual household consumption reaching 2200 yuan.
There are 15 million new urban population in China every year. The consumption per capita of urban residents is 5 times that of rural areas. Urbanization will add new consumption demand to textile and clothing products.
On the international market, the comprehensive competitive advantage of Shandong's textile and garment industry chain still has a good growth potential.
Especially with the implementation of the national "Silk Road Economic Belt Construction" strategy, it will help Shandong textile and garment industry develop a broader international market.
2, the development of related new industries has opened up more room for the textile and garment industry.
The bio based materials in Shandong province have been identified as strategic emerging industries by the state, which will promote diversification of textile materials and meet the needs of new product development and new fields and new markets.
Vigorously encourage the development of cultural and creative industries, but also for clothing, home textiles product design innovation to provide new opportunities for development.
(two) general household and industrial textiles are running throughout the industry.
1, household textiles: at present, domestic household textile consumption accounts for only 20% of the total textile products. In developed countries, especially in the United States and Japan, the proportion of household textiles is as high as 40%, and consumption in Britain, France and other countries is also stable at 35-38%, which has exceeded clothing as the largest consumer area.
Experts predict that with the continuous improvement of China's urbanization rate, the market demand for home textile products will continue to expand.
2, industrial textiles: the future industrial textiles will become an important driving force for the development of the textile industry. The development of industrial textiles is one of the important ways to adjust, upgrade and upgrade the textile industry. It is also an important opportunity for Shandong's textile industry to grow from big to strong.
In 2000, the total amount of textile fiber processing in the whole country was only 1 million 738 thousand tons, and in 2010, it reached 8 million 218 thousand tons, and it is expected to exceed 18 million tons in 2020.
While grasping the two industrial chains of clothing and home textiles, Shandong must highlight the key point of developing industrial textiles and strive to create a new economic growth point for the textile industry.
(three) the development and application of new materials will become the main direction of technological innovation and an important means to solve the shortage of raw materials.
China's textile industry raw materials, wool and linen 3/4 need to import, polyester raw material PX gap is very large, synthetic fiber production is facing a crisis.
Therefore, the development and utilization of all kinds of renewable, biodegradable, recyclable, green and environment-friendly biomass resources will become an important source of textile materials.
In recent years, Shandong textile enterprises have achieved mass production in pure chitosan fibers, and great progress has been made in the development of high-performance fibers and marine biomass fibers.
At the same time, the recycling of waste textiles also has great opportunities for development.
(four) cotton textile scale expansion is slowing down, survival of the fittest, upgrading and upgrading are accelerating.
With the increasingly fierce market competition at home and abroad, the growth mode based on scale expansion and volume win has been difficult to continue. The adjustment of industrial structure will become the strategic focus of changing the mode of economic development.
In this process, enterprises adhering to scientific and technological innovation and taking a new road to industrialization will develop rapidly, and the concentration of industries will be higher and higher. A large number of enterprises that stick to the old development mode and do not conform to the new situation will be eliminated by the market.
(five) in order to improve the quality, efficiency and efficiency, it is necessary to integrate the two technologies with automation and intellectualization.
With the rising price of labor force factors in China, the textile and garment industry as a labor-intensive industry has been accelerated to upgrade the integration of the two technologies.
The cotton spinning equipment represented by blowing carding, coarse and fine linking and fine thread linking, with the automatic weaving machine as the front weaving equipment, weaving equipment represented by shuttleless looms, and dyeing and finishing equipment represented by automatic cheese dyeing, has been expanding continuously, and the pace of industrial upgrading is quickening.
(six) the new marketing mode will change the market structure of the textile and garment industry.
Scientific and technological innovation is constantly giving birth to new business models and consumer demand.
Using online means to implement "online" marketing, the B2C sales mode represented by Taobao, pat and fan, and the "online group buying" mode represented by "Tubao net" have become the mainstream consumption mode of young consumers. "Online shopping" has become an important "sales channel" which can not be ignored at home and abroad.
The new consumption pattern has brought about new changes to the market structure of the textile and garment industry.
Four. Main development target
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