Primark Opens New Stores Around Christmas And Continues To Lead European Fashion At A Low Price.

It is reported that the most popular clothing brand Primark in Britain has once again led the European fashion trend of "low consumption and high fashion" because of its low price and fashionable style.

Senior retail sales

Stephen Springham (Stephen Springham) analysis said, "the reason for the success of Primark is that products are not only cheap but also at the forefront of fashion.

In fact, the quality of products can not be durable, consumers often do not care, consumers can only promote consumption in a short time.

Based on having a large consumer group, most consumers will never leave empty handed in Primark, so Primark need not turn their eyes to electronic shopping.

Although it seems to be losing the online consumer group, Primark, which sells well all over the world, opened 5 stores in Portugal, Germany and Holland last year. It is expected to open a new store 3 times in England Northampton before and after Christmas.

According to relevant sources, Primark committed 12 million to the victims in Bangladesh because of the worst building collapse in Bangladesh last year.

(73 million 386 thousand yuan) compensation, because the small profits but quick turnover marketing strategy let the original profit is not objective Primark more pressure.

Primark is now eyeing the beauty market, and continues to build a beauty studio for the public with the characteristics of "low price and high fashion". The first studio will be in the UK and Ireland.

。